世新大學圖書館 catalog › Results of search for 'su:"Marketing."'

Your search returned 21 results.

	1.	Marketing strategy : planning and implementation / Orville C. Walker Jr., Harper W. Boyd, Jr., Jean-Claude Larréché. by Walker, Orville C \| Boyd, Harper W \| Larréché, Jean-Claude. Edition: 2nd ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Chicago : Irwin, 1996Availability: Items available for loan: Call number: 658.802 Wa4 1996 (1). Damaged (1). Place hold Add to cart (remove)
	2.	Essentials of marketing : a global-managerial approach / E. Jerome McCarthy, William D. Perreault, Jr. by McCarthy, E. Jerome (Edmund Jerome) \| Perreault, William D. Edition: 6th ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Burr Ridge, Ill. : Irwin, c1994Availability: Items available for loan: Call number: 658.8 Mc-2 1994 (1). Place hold Add to cart (remove)
	3.	Basic marketing : a managerial approach / E. Jerome McCarthy, William D. Perreault, Jr. by McCarthy, E. Jerome (Edmund Jerome) \| Perreault, William D. Edition: 8th ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Homewood, Ill. : R.D. Irwin, 1984Availability: No items available : Damaged (1). Add to cart (remove)
	4.	Promotional strategy : managing the marketing communications process / James F. Engel, Martin R. Warshaw, Thomas C. Kinnear. by Engel, James F \| Warshaw, Martin R \| Kinnear, Thomas C, 1943-. Edition: 6th ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Homewood, Ill. : Irwin, 1987Availability: No items available : Damaged (1). Add to cart (remove)
	5.	Promotional strategy : managing the marketing communications process / James F. Engel, Martin R. Warshaw and Thomas C. Kinnear. by Engel,James F \| Warshaw,Martin R \| Kinnear,Thomas C. Edition: 8th ed.Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publisher: Burr Ridge, IL : IRWIN, c1994Availability: Items available for loan: Call number: 658.82 En 1994 (1). Place hold Add to cart (remove)
	6.	Marketing management : a strategic approach / Harper W. Boyd Jr., Orville C. Walker Jr. by Boyd, Harper W \| Walker, Orville C. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Homewood, IL : Irwin, c1990Availability: No items available : Damaged (1). Add to cart (remove)
	7.	Cases in European marketing management / John A. Quelch, Kamran Kashani and Sandra Vandermerwe. by Quelch,John A \| Kashani,Kamran \| Vandermerwe,Sandra. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publisher: Burr Ridge, Ill. : Irwin, c1994Availability: Items available for loan: Call number: 658.80094 Qu 1994 (1). Place hold Add to cart (remove)
	8.	Strategic marketing management cases / David W. Cravens, Charles W. Lamb, Jr., Victoria L. Crittenden. by Cravens, David W \| Lamb, Charles W \| Crittenden, Victoria Lynn. Edition: 5th ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Chicago : Irwin, c1996Availability: Items available for loan: Call number: 658.802 Cr 1996 (1). Place hold Add to cart (remove)
	9.	Marketing management : a strategic approach with a global orientation / Harper W. Boyd, Jr., Orville C. Walker, Jr., Jean-Claude Larr歋ch歋. by Boyd, Harper W \| Walker, Orville C \| Larr歋ch歋, Jean-Claude. Edition: 2nd ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Chicago, Ill. : Irwin, c1995Availability: Items available for loan: Call number: 658.8 Bo-2 1995 (1). Place hold Add to cart (remove)
	10.	A preface to marketing management / J. Paul Peter, James H. Donnelly, Jr. by Peter, J. Paul \| Donnelly, James H. Edition: 6th ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Burr Ridge, Ill. : Irwin, c1994Availability: Items available for loan: Call number: 658.8 Pet 1994 (1). Place hold Add to cart (remove)
	11.	International and global marketing : concepts and cases / Taulor W. Meloan, John L. Graham. by Meloan,Taylor W \| Graham,John L. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publisher: Chicago, IL : IRWIN, c1995Availability: Items available for loan: Call number: 658.848 Me 1995 (1). Place hold Add to cart (remove)
	12.	Strategic marketing / David W. Cravens. by Cravens, David W. Edition: 2nd ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Homewood, Ill. : Irwin, 1987Availability: Items available for loan: Call number: 658.8 Cr 1987 (1). Place hold Add to cart (remove)
	13.	Marketing management casebook / edited by Robert T. Davis, Harper W. Boyd, Jr., Frederick E. Webster, Jr. by Davis, Robert Tyrrell \| Boyd, Harper W \| Webster, Frederick E. Edition: 4th ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Homewood, Ill. : R.D. Irwin, 1984Availability: Items available for loan: Call number: 658.8 Ma7423 1984 (1). Place hold Add to cart (remove)
	14.	Strategic marketing / David W. Cravens. by Cravens, David W. Edition: 3rd ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Homewood, IL : Irwin, c1991Availability: Items available for loan: Call number: 658.8 Cr 1991 (1). Place hold Add to cart (remove)
	15.	Marketing : principles & perspectives / William O. Bearden, Thomas N. Ingram, Raymond W. LaForge. by Bearden, William O, 1945- \| Ingram, Thomas N \| LaForge, Raymond W. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Chicago : Irwin, c1995Availability: Items available for loan: Call number: 658.8 Be2 1995 c.2 (2). Damaged (1). Place hold Add to cart (remove)
	16.	Marketing management : text and cases / John A. Quelch, Robert J. Dolan, Thomas J. Kosnik. by Quelch, John A \| Dolan, Robert J \| Kosnik, Thomas J. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Homewood, IL : Irwin, c1993Availability: Items available for loan: Call number: 658.8 Qu 1993 (1). Place hold Add to cart (remove)
	17.	No cover image available Strategic marketing / David W. Cravens. by Cravens, David W. Edition: 4th ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Burr Ridge, Ill. : Irwin, c1994Availability: Items available for loan: Call number: 658.8 Cr 1994 (1). Place hold Add to cart (remove)
	18.	Principles of advertising & IMC / Tom Duncan. by Duncan, Tom (Thomas R.) \| Duncan, Tom (Thomas R.). IMC. Edition: 2nd ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Boston ; Chicago, IL : McGraw-Hill/Irwin, c2005Other title: Principles of advertising and IMC.Availability: Items available for loan: Call number: 658.827 Du6 2005 (1). Place hold Add to cart (remove)
	19.	Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson. by Peter, J. Paul \| Olson, Jerry C. (Jerry Corrie), 1944-. Edition: 6th ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill, c2002Availability: Items available for loan: Call number: 658.8342 Pe 2002 (1). Place hold Add to cart (remove)
	20.	Internet marketing : readings and online resources / Paul Richardson. by Richardson, Paul, 1962-. Material type: Text; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill/Irwin, c2001Availability: Items available for loan: Call number: 658.84 In7 2001 (1). Place hold Add to cart (remove)

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Your search returned 21 results.