世新大學圖書館 catalog › Details for: Marketing management : a strategic approach with a global orientation /

Normal view MARC view ISBD view

Marketing management : a strategic approach with a global orientation / Harper W. Boyd, Jr., Orville C. Walker, Jr., Jean-Claude Larr歋ch歋.

TextSeries: The Irwin series in marketingPublisher: Chicago, Ill. : Irwin, c1995Edition: 2nd edDescription: xvi, 555 p. : ill. ; 26 cmISBN: 0256125767Subject(s): Marketing -- Management

Average rating: 0.0 (0 votes)

Item type	Current location	Collection	Call number	Status	Date due	Barcode	Item holds
書	世新大學圖書館三樓西文圖書區	圖書	658.8 Bo-2 1995 (Browse shelf)	Available		E020289

Total holds: 0

Includes bibliographical references and indexes.

There are no comments on this title.

to post a comment.