Persuasive communication campaigns / (Record no. 61196)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00772nam a2200265 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20200623180308.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 960418s1993 a g z 000 0 eng u |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0205139779 (cl.) |
| Terms of availability | US＄53.00 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SHU |
| Transcribing agency | SHU |
| Modifying agency | SHU |
| 041 0# - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 091 ## - MICROFILM SHELF LOCATION (AM) [OBSOLETE] | |
| Microfilm shelf location | 91365 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Pfau,Michael |
| 245 10 - TITLE STATEMENT | |
| Title | Persuasive communication campaigns / |
| Statement of responsibility, etc. | Michael Pfau, Roxanne Parrott. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Boston, MA : |
| Name of publisher, distributor, etc. | Allyn and Bacon, |
| Date of publication, distribution, etc. | c1993. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xiii,434 p. : |
| Other physical details | ill. ; |
| Dimensions | 25 cm |
| 500 ## - GENERAL NOTE | |
| General note | Includes index. |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advocacy advertising. |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising campaigns. |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Electioneering. |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Campaign speeches. |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Communication. |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Persuation (Psychology). |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Parrott,Roxanne |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | 書 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | ISBN 1 | Damaged status | Not for loan | Collection code | Permanent Location | Current Location | Shelving location | Date acquired | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 0205139779 | 圖書 | 世新大學圖書館 | 世新大學圖書館 | 三樓西文圖書區 | 1996-03-07 | 302.2 Pf 1993 | E020116 | 2006-06-23 | 1509.00 | 2020-06-23 | 書 |