世新大學圖書館

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1.
Global marketing management : a casebook.

by Quelch, John A | Quelch, John A | Bartlett, Christopher A, 1943-.

Edition: 5th ed. / [edited by] John A. Quelch, Christopher A. Bartlett.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Mason, OH : Thomson/South-Western, c2006Availability: Items available for loan: Call number: 658.84 Qu 2006 (1).

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2.
Transnational management : text, cases, and readings in cross-border management / Christopher A. Bartlett, Sumantra Ghoshal.

by Bartlett, Christopher A, 1943- | Ghoshal, Sumantra.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : Irwin/McGraw Hill, 2000Availability: Items available for loan: Call number: 658.049 Ba 2000 (1).

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3.
The individualized corporation : a fundamentally new approach to management / Sumantra Ghoshal and Christopher A. Bartlett.

by Ghoshal, Sumantra | Bartlett, Christopher A, 1943-.

Edition: 1st HarperPerrennial ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : HarperBusiness, 1999, c1997Availability: No items available : Damaged (1).

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4.
Global marketing management : cases and readings / [edited by] Robert D. Buzzell, John A. Quelch, Christopher A. Bartlett.

by Buzzell, Robert D. (Robert Dow), 1933- | Quelch, John A | Bartlett, Christopher A, 1943-.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Reading, Mass. : Addison-Wesley Pub. Co., c1995Availability: Items available for loan: Call number: 658.848 Gl 1995 (1). Damaged (1).

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