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Marketing research : an applied approach / Thomas C. Kinnear, James R. Taylor. by Kinnear, Thomas C, 1943- | Taylor, James R. (James Ronald), 1938-. Edition: 5th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill, c1996Availability: Items available for loan: Call number: 658.83 Ki 1996 (1). Items available for reference: 已報銷Call number: 658.83 Ki 1996 c.2 (1).
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Using market knowledge / Rohit Deshpande, editor. by Deshpande, Rohit. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Thousand Oaks, Calif. : Sage Publications, c2001Availability: Items available for loan: Call number: 658.8 Us 2001 (1).
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Industrial marketing management. by European Association for Industrial Marketing Research. Material type: Continuing resource; Format:
print
; Type of continuing resource:
periodical
Publisher: New York [etc.] : Elsevier North-Holland. Online access: 可得全文(校外請設定VPN) Availability: Items available for reference: Not for loan (8). :
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International journal of research in marketing. by European Marketing Academy. Material type: Continuing resource; Format:
print
; Type of continuing resource:
periodical
Language: English Publisher: [Amsterdam, the Netherlands] : North-Holland, 1984-Other title: Research in marketing | IJRM.Availability: Items available for reference: Not for loan (3). :
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