European casebook on managing industrial and business-to-business marketing / ed. by Per V. Jenster.
Material type:
TextLanguage: English Series: The European casebook series on managementPublisher: New York, N.Y. : Prentice Hall, c1994Description: xxvii, 444 p. : ill. ; 23 cmISBN: 0130971480 (pbk.)Subject(s): Marketing research | Marketing research - Case studies | Industrial project management
| Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
| 書 | 世新大學圖書館 三樓西文圖書區 | 圖書 | 658.83 Je 1994 (Browse shelf) | Available | E021342 |
Total holds: 0
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