Your search returned 47 results.

1.
Marketing management casebook / edited by Robert T. Davis, Harper W. Boyd, Jr., Frederick E. Webster, Jr.

by Davis, Robert Tyrrell | Boyd, Harper W | Webster, Frederick E.

Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Homewood, Ill. : R.D. Irwin, 1984Availability: Items available for loan: Call number: 658.8 Ma7423 1984 (1).

2.
Marketing management : knowledge and skills : text, analysis, cases, plans / J. Paul Peter, James H. Donnelly, Jr.

by Peter, J. Paul | Donnelly, James H.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Homewood, IL : Irwin, c1992Availability: Items available for loan: Call number: 658.8 Pet 1992 (1). Items available for reference: 已報銷Call number: 658.8 Pet 1992 c.2 (1).

3.
Cases in marketing management / Dauglas J. Dalrymple, Leonard J. Parsons and Jean-Pierre Jeannet.

by Dalrymple,Douglas J | Parsons,Leonard J | Jeannet,Jean-Pierre.

Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York, NY : Wiley, c1992Availability: Items available for loan: Call number: 658.8 Da-2 1992 (1).

4.
Marketing management : knowledge and skills / J. Paul Peter, James H. Donnelly, Jr.

by Peter, J. Paul | Donnelly, James H.

Edition: 8th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York ; Boston : McGraw-Hill/Irwin, c2007Availability: Items available for loan: Call number: 658.8 Pe7 2007 (1).

5.
The rhetoric and reality of marketing : an international managerial approach / edited by Philip J. Kitchen.

by Kitchen, Philip J.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Houndmills, Basingstoke, Hampshire ; New York : Palgrave Macmillan, 2003Availability: Items available for loan: Call number: 658.8 Rh 2003 (1).

6.
Marketing management : an international perspective / edited by Kamran Kashani and Dominique Turpin.

by Kashani, Kamran | Turpin, Dominique.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Houndmills, Basingstoke [England] : Macmillan Business, 1999Availability: No items available :

7.
Marketing management : knowledge and skills / J. Paul Peter, James H. Donnelly, Jr.

by Peter, J. Paul | Donnelly, James H.

Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Chicago : Irwin, c1995Availability: Items available for loan: Call number: 658.8 Pe7 1995 (1).

8.
Cases in marketing management / edited by Kenneth E. Clow, Donald Baack.

by Clow, Kenneth E | Baack, Donald.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Thousand Oaks, CA : SAGE Publications, c2012Availability: Items available for loan: Call number: 658.8 Ca73 2012 (1).

9.
Marketing management : strategy and cases / Douglas J. Dalrymple, Leonard J. Parsons.

by Dalrymple, Douglas J | Parsons, Leonard J.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : Wiley, c1990Availability: Items available for loan: Call number: 658.8 Da 1990 (1).

10.
Marketing management : text and cases / John A. Quelch, Robert J. Dolan, Thomas J. Kosnik.

by Quelch, John A | Dolan, Robert J | Kosnik, Thomas J.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Homewood, IL : Irwin, c1993Availability: Items available for loan: Call number: 658.8 Qu 1993 (1).

11.
Marketing management : text and cases / Douglas J. Dalrymple, Leonard J. Parsons.

by Dalrymple, Douglas J | Parsons, Leonard J.

Edition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : Wiley, c1995Availability: Items available for loan: Call number: 658.8 Da 1995 (1).

12.
Principles of global marketing / Warren J. Keegan, Mark C. Green.

by Keegan, Warren J | Green, Mark C | Keegan, Warren J. Multinational marketing management.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River, N.J. : Prentice-Hall International, c1997Availability: No items available : Damaged (1).

13.
Industrial marketing management : text and cases / Robert W. Haas.

by Haas, Robert W.

Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston, Mass. : PWS-KENT Pub. Co., c1989Availability: No items available : Damaged (1).

14.
Global marketing management / Warren J. Keegan.

by Keegan,Warren J.

Edition: 5th edMaterial type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publisher: Englewood Cliffs, N.J. : Prentice Hall, c1995Availability: Items available for loan: Call number: 658.848 Ke 1995 (1).

15.
Principles of global marketing / Warren J. Keegan, Mark C. Green.

by Keegan, Warren J | Green, Mark C | Keegan, Warren J. Multinational marketing management.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River, N.J. : Prentice Hall, c1997Availability: Items available for loan: Call number: 658.848 Ke-2 1997 (1). Damaged (1).

16.
International marketing strategy : contemporary readings / Isobel Doole and Robin Lowe.

by Doole, Isobel | Lowe, Robin, 1945-.

Edition: 1st ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London ; Boston, Mass. : International Thomson Business Press, 1997Availability: Items available for loan: Call number: 658.848 Do 1997 (1).

17.
Crisis marketing : when bad things happen to good companies/ Joe Marconi.

by Marconi, Joe | American Marketing Association.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Chicago, Ill. : NTC Business Books, c1997Availability: Items available for loan: Call number: 658.802 Ma72 1997 (1).

18.
Global marketing management / Warren J. Keegan.

by Keegan, Warren J.

Edition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River, N.J. : Prentice Hall, c1999Availability: Items available for loan: Call number: 658.848 Ke 1999 (1).

19.
International marketing strategy : analysis, development and implementation / Isobel Doole and Robin Lowe.

by Doole, Isobel | Lowe, Robin.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London : International Thomson Business, 1999Availability: Items available for loan: Call number: 658.848 Do-2 1999 (1).

20.
Marketing in Europe / edited by Jordi Montana.

by Montana, Jordi.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London : Sage Publications, 1994Availability: Items available for loan: Call number: 658.8 Ma74 1994 (1).

 

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