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1.
Marketing management : analysis, planning, implementation, and control / Philip Kotler.

by Kotler, Philip.

Edition: 8th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London : Prentice-Hall International, c1994Availability: Items available for loan: Call number: 658.802 Ko 1994 (1).

2.
Principles of marketing / Philip Kotler, Gary Armstrong.

by Kotler, Philip | Armstrong, Gary.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Englewood Cliffs, N.J. : Prentice Hall, c1991Availability: Items available for loan: Call number: 658.8 Ko-2 1991 (1).

 

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