Investigating communication : an introduction to research methods.
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書 | 世新大學圖書館 一樓密集書庫 | 圖書 | 302.2072 Fr 2000 c.2 (Browse shelf) | Damaged | E117325 | ||
書 | 世新大學圖書館 三樓西文圖書區 | 圖書 | 302.2072 Fr 2000 (Browse shelf) | Available | E092524 |
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302.207 Ha 1997 Handbook of research on teaching literacy through the communicative and visual arts / | 302.20715 Ar 1996 Communication training and development / | 302.2072 De 1994 c.2 Defining media studies : reflections on the future of the field / | 302.2072 Fr 2000 c.2 Investigating communication : an introduction to research methods. | 302.2072 Li 1995 c.2 Qualitative communication research methods / | 302.2072 Re 2001 Introduction to communication research / | 302.2072 Ru 1993 c.2 Communication research : strategies and sources / |
Rev. ed. of: Investigating communication / Lawrence R. Frey ... [et al.]. Englewood Cliffs, N.J. : Prentice Hall, c1991.
Includes bibliographical references (p. 444-498) and indexes.
Introduction to research culture -- Asking questions about communication -- Finding, reading, and using research -- Observing and measuring communication variables -- Designing valid communication research -- Research ethics and politics -- Experimental research -- Survey research -- Textual analysis -- Naturalistic inquiry -- Describing quantitative data -- Inferring from data : estimation and significance testing -- Analyzing differences between groups -- Analyzing relationships between variables.
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