Marketing : concepts and strategies / William M. Pride, O.C. Ferrell.
Material type:
TextPublisher: Boston : Houghton Mifflin, c2000Edition: 2000 e[d]Description: 1 v. (various pagings) : col. ill., col. maps ; 29 cmISBN: 0395974844 (Library edition)Subject(s): Marketing
| Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
| 書 | 世新大學圖書館 一樓密集書庫 | 圖書 | 658.8 Pr-2 2000 (Browse shelf) | Available | E044606 |
Total holds: 0
Includes bibliographical references (p. G-21 to G-40) and indexes.
There are no comments on this title.