世新大學圖書館 catalog › Results of search for 'su:"Marketing."'

1.

Consumer involvement : concepts and research / Pirjo Laaksonen.

by Laaksonen,Pirjo.

Material type: Text

Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publisher: London : Routledge, c1994Availability: Items available for loan: Call number: 658.8343 La 1994 (1).

2.

Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson.

by Peter, J. Paul | Olson, Jerry C. (Jerry Corrie), 1944-.

Edition: 6th ed.Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill, c2002Availability: Items available for loan: Call number: 658.8342 Pe 2002 (1).

3.

Consumer behaviour / Hayden Noel.

by Noel, Hayden.

Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: Lausanne, Switzerland : La Vergne, TN : AVA Academia ; Distributed in the USA by Ingram Publisher Services, c2009Other title: Consumer behavior.Availability: Items available for loan: Call number: 658.8342 No 2009 (1).

4.

Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson.

by Peter, J. Paul | Olson, Jerry C. (Jerry Corrie), 1944-.

Edition: 3rd ed.Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: Burr Ridge, Ill. : Irwin, c1993Availability: Items available for loan: Call number: 658.8342 Pe 1993 (1).

5.

Rethinking marketing : towards critical marketing accountings / edited by Douglas Brownlie ... [et al.].

by Brownlie, Douglas T.

Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: London : Sage, 1999Availability: Items available for loan: Call number: 658.8 Re7 1999 (1).

6.

Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson.

by Peter, J. Paul | Olson, Jerry C. (Jerry Corrie), 1944-.

Edition: 5th ed.Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: Boston : Irwin/McGraw-Hill, c1999Availability: No items available : Damaged (1).

7.

Marketing and consumer behavior : concepts, methodologies, tools, and applications / Information Resources Management Association, [editor].

by Information Resources Management Association.

Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: Hershey, PA : Business Science Reference, c2015Availability: Items available for loan: Call number: 658.8342 Ma 2015 v.1 (4).

8.

Effective marketing : creating and keeping customers / William G. Zikmund, Michael d'Amico.

by Zikmund, William G | D'Amico, Michael.

Edition: 3rd ed.Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: Australia ; Cincinnati, Ohio : South-Western College Pub., 2002Availability: Items available for loan: Call number: 658.8 Zi-2 2002 (1).

9.

Applied consumer behaviour / Martin J. Evans, Luiz Moutinho, W. Fred Van Raaij.

by Evans,Martin J | Moutinho,Luiz | Raaij,W. Fred Van.

Material type: Text

Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publisher: Harlow, Eng. : Addison-Wesley Pub. Comp., c1996Availability: Items available for loan: Call number: 658.8342 Ev 1996 (1).

10.

Breaking compromises : opportunities for action in consumer markets from the Boston Consulting Group / edited by Michael J. Silverstein and George Stalk, Jr.

by Silverstein, Michael J | Stalk, George, 1951-.

Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: New York : Wiley, 2000Availability: Items available for loan: Call number: 658.8 Br3 2000 (1).

11.

Understanding consumer decision making : the means-end approach to marketing and advertising strategy / edited by Thomas J. Reynolds, Jerry C. Olson.

by Olson, Jerry C. (Jerry Corrie), 1944- | Reynolds, Thomas J. (Thomas John), 1947-.

Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: Mahwah, N.J. : L. Erlbaum, 2001Availability: Items available for loan: Call number: 658.8342 Un 2001 (1).

12.

Consumer behavior / Roger D. Blackwell, Paul W. Miniard, James F. Engel ; adapted by Pai Di-ching, Norjaya Mohd. Yasin, Wan Jooria Hood.

by Blackwell, Roger D | Engel, James F | Miniard, Paul W.

Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: Singapre : Cengage Learning, c2012Availability: Items available for loan: Call number: 658.83 Bl2 2012 (1).

13.

Consumer behavior / James F. Engel, Roger D. Blackwell, Paul W. Miniard.

by Engel, James F | Blackwell, Roger D | Miniard, Paul W.

Edition: 7th ed.Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: Fort Worth : Dryden Press, c1993Availability: Items available for loan: Call number: 658.8342 En 1993b (1).

14.

Buyer behavior in marketing strategy / John A. Howard.

by Howard, John A | Howard, John A. Consumer behavior in marketing strategy.

Edition: 2nd ed.Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: Englewood Cliffs, N.J. : Prentice Hall, c1994Availability: Items available for loan: Call number: 658.804 Ho 1994 suppl (2).

15.

Effective marketing : creating and keeping customers / William G. Zikmund, Michael d'Amico.

by Zikmund, William G | D'Amico, Michael.

Edition: 2nd ed.Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: Cincinnati, Ohio : South-Western College Pub., c1998Availability: Items available for loan: Call number: 658.8 Zi-2 1998 (1).

16.

Consumer behavior / James F. Engel, Roger D. Blackwell, Paul W. Miniard.

by Engel, James F | Blackwell, Roger D | Miniard, Paul W.

Edition: 6th ed.Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: Chicago : Dryden Press, c1993Availability: Items available for loan: Call number: 658.8342 En 1993 c.2 (2).

17.

Consumer behavior / Roger D. Blackwell, Paul W. Miniard, James F. Engel.

by Blackwell, Roger D | Miniard, Paul W | Engel, James F.

Edition: 9th ed.Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: Ft. Worth, Tex. : Harcourt College Publishers, c2001Availability: Items available for loan: Call number: 658.8342 Bl-2 2001 c.2 (2).

18.

The essence of consumer behaviour / Jim Blythe.

by Blythe, Jim.

Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: New York : Prentice Hall, 1997Availability: Items available for loan: Call number: 658.8342 Bl9 1997 (1).

19.

Consumer behavior / James F. Engel, Roger D. Blackwell, Paul W. Miniard.

by Engel, James F | Blackwell, Roger D | Miniard, Paul W.

Edition: 8th ed.Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: Fort Worth : Dryden Press, c1995Availability: Items available for loan: Call number: 658.8342 En 1995 (1).

20.

Targeting the trendsetting consumer : how to market your product or service to influential buyers / Irma Zandl, Richard Leonard.

by Zandl,Irma | Leonard,Richard.

Material type: Text

Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publisher: Homewood, IL : Business One Irwin, c1992Availability: Items available for loan: Call number: 658.834 Za 1992 (1).

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Your search returned 97 results.

	1.	Consumer involvement : concepts and research / Pirjo Laaksonen. by Laaksonen,Pirjo. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publisher: London : Routledge, c1994Availability: Items available for loan: Call number: 658.8343 La 1994 (1). Place hold Add to cart (remove)
	2.	Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson. by Peter, J. Paul \| Olson, Jerry C. (Jerry Corrie), 1944-. Edition: 6th ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill, c2002Availability: Items available for loan: Call number: 658.8342 Pe 2002 (1). Place hold Add to cart (remove)
	3.	Consumer behaviour / Hayden Noel. by Noel, Hayden. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Lausanne, Switzerland : La Vergne, TN : AVA Academia ; Distributed in the USA by Ingram Publisher Services, c2009Other title: Consumer behavior.Availability: Items available for loan: Call number: 658.8342 No 2009 (1). Place hold Add to cart (remove)
	4.	Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson. by Peter, J. Paul \| Olson, Jerry C. (Jerry Corrie), 1944-. Edition: 3rd ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Burr Ridge, Ill. : Irwin, c1993Availability: Items available for loan: Call number: 658.8342 Pe 1993 (1). Place hold Add to cart (remove)
	5.	Rethinking marketing : towards critical marketing accountings / edited by Douglas Brownlie ... [et al.]. by Brownlie, Douglas T. Material type: Text; Format: print ; Literary form: Not fiction Publisher: London : Sage, 1999Availability: Items available for loan: Call number: 658.8 Re7 1999 (1). Place hold Add to cart (remove)
	6.	Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson. by Peter, J. Paul \| Olson, Jerry C. (Jerry Corrie), 1944-. Edition: 5th ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Boston : Irwin/McGraw-Hill, c1999Availability: No items available : Damaged (1). Add to cart (remove)
	7.	Marketing and consumer behavior : concepts, methodologies, tools, and applications / Information Resources Management Association, [editor]. by Information Resources Management Association. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Hershey, PA : Business Science Reference, c2015Availability: Items available for loan: Call number: 658.8342 Ma 2015 v.1 (4). Place hold Add to cart (remove)
	8.	Effective marketing : creating and keeping customers / William G. Zikmund, Michael d'Amico. by Zikmund, William G \| D'Amico, Michael. Edition: 3rd ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Australia ; Cincinnati, Ohio : South-Western College Pub., 2002Availability: Items available for loan: Call number: 658.8 Zi-2 2002 (1). Place hold Add to cart (remove)
	9.	Applied consumer behaviour / Martin J. Evans, Luiz Moutinho, W. Fred Van Raaij. by Evans,Martin J \| Moutinho,Luiz \| Raaij,W. Fred Van. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publisher: Harlow, Eng. : Addison-Wesley Pub. Comp., c1996Availability: Items available for loan: Call number: 658.8342 Ev 1996 (1). Place hold Add to cart (remove)
	10.	Breaking compromises : opportunities for action in consumer markets from the Boston Consulting Group / edited by Michael J. Silverstein and George Stalk, Jr. by Silverstein, Michael J \| Stalk, George, 1951-. Material type: Text; Format: print ; Literary form: Not fiction Publisher: New York : Wiley, 2000Availability: Items available for loan: Call number: 658.8 Br3 2000 (1). Place hold Add to cart (remove)
	11.	Understanding consumer decision making : the means-end approach to marketing and advertising strategy / edited by Thomas J. Reynolds, Jerry C. Olson. by Olson, Jerry C. (Jerry Corrie), 1944- \| Reynolds, Thomas J. (Thomas John), 1947-. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Mahwah, N.J. : L. Erlbaum, 2001Availability: Items available for loan: Call number: 658.8342 Un 2001 (1). Place hold Add to cart (remove)
	12.	Consumer behavior / Roger D. Blackwell, Paul W. Miniard, James F. Engel ; adapted by Pai Di-ching, Norjaya Mohd. Yasin, Wan Jooria Hood. by Blackwell, Roger D \| Engel, James F \| Miniard, Paul W. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Singapre : Cengage Learning, c2012Availability: Items available for loan: Call number: 658.83 Bl2 2012 (1). Place hold Add to cart (remove)
	13.	Consumer behavior / James F. Engel, Roger D. Blackwell, Paul W. Miniard. by Engel, James F \| Blackwell, Roger D \| Miniard, Paul W. Edition: 7th ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Fort Worth : Dryden Press, c1993Availability: Items available for loan: Call number: 658.8342 En 1993b (1). Place hold Add to cart (remove)
	14.	Buyer behavior in marketing strategy / John A. Howard. by Howard, John A \| Howard, John A. Consumer behavior in marketing strategy. Edition: 2nd ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Englewood Cliffs, N.J. : Prentice Hall, c1994Availability: Items available for loan: Call number: 658.804 Ho 1994 suppl (2). Place hold Add to cart (remove)
	15.	Effective marketing : creating and keeping customers / William G. Zikmund, Michael d'Amico. by Zikmund, William G \| D'Amico, Michael. Edition: 2nd ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Cincinnati, Ohio : South-Western College Pub., c1998Availability: Items available for loan: Call number: 658.8 Zi-2 1998 (1). Place hold Add to cart (remove)
	16.	Consumer behavior / James F. Engel, Roger D. Blackwell, Paul W. Miniard. by Engel, James F \| Blackwell, Roger D \| Miniard, Paul W. Edition: 6th ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Chicago : Dryden Press, c1993Availability: Items available for loan: Call number: 658.8342 En 1993 c.2 (2). Place hold Add to cart (remove)
	17.	Consumer behavior / Roger D. Blackwell, Paul W. Miniard, James F. Engel. by Blackwell, Roger D \| Miniard, Paul W \| Engel, James F. Edition: 9th ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Ft. Worth, Tex. : Harcourt College Publishers, c2001Availability: Items available for loan: Call number: 658.8342 Bl-2 2001 c.2 (2). Place hold Add to cart (remove)
	18.	The essence of consumer behaviour / Jim Blythe. by Blythe, Jim. Material type: Text; Format: print ; Literary form: Not fiction Publisher: New York : Prentice Hall, 1997Availability: Items available for loan: Call number: 658.8342 Bl9 1997 (1). Place hold Add to cart (remove)
	19.	Consumer behavior / James F. Engel, Roger D. Blackwell, Paul W. Miniard. by Engel, James F \| Blackwell, Roger D \| Miniard, Paul W. Edition: 8th ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Fort Worth : Dryden Press, c1995Availability: Items available for loan: Call number: 658.8342 En 1995 (1). Place hold Add to cart (remove)
	20.	Targeting the trendsetting consumer : how to market your product or service to influential buyers / Irma Zandl, Richard Leonard. by Zandl,Irma \| Leonard,Richard. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publisher: Homewood, IL : Business One Irwin, c1992Availability: Items available for loan: Call number: 658.834 Za 1992 (1). Place hold Add to cart (remove)