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181.
Social media marketing : an hour a day / Dave Evans.

by Evans, Dave.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Indianapolis, Ind. : Wiley, c2008Availability: Items available for loan: Call number: 658.822 Ev 2008 (1).

182.
人性鍊金術 : 奧美最有效的行銷策略 = Alchemy : the dark art and curious science of creating magic in brands, business, and life / 羅里.薩特蘭(Rory Sutherland)著 ; 林俊宏譯

by 薩特蘭 (Sutherland, Rory), 1965- [文字作者] | Sutherland, Rory, 1965- [author.] | 林,俊宏 (英語) [譯者].

Edition: 第一版Material type: Text Text; Format: print ; Nature of contents: biography; Literary form: Not fiction ; Audience: Adult; Language: Chinese Original language: English Publisher: 臺北市 : 遠見天下文化出版股份有限公司, 2020.02Distributor: [新北市] : 大和書報圖書股份有限公司 Other title: Dark art and curious science of creating magic in brands, business, and life. | 奧美最有效的行銷策略.Availability: No items available : Checked out (1).

183.
Marketing communications in tourism and hospitality : concepts, strategies and cases / Scott McCabe.

by McCabe, Scott.

Edition: 1st ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Amsterdam ; Boston : Butterworth-Heinemann, 2009Other title: Marketing communications in tourism & hospitality.Availability: Items available for loan: Call number: 647.940688 Mc 2009 (1).

184.
Marketing knowledge management : managing knowledge in market oriented companies / Gabriele Troilo.

by Troilo, Gabriele.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Cheltenham, UK ; Horthampton, MA : Edward Elgar, c2006Availability: Items available for loan: Call number: 658.802 Tr 2006 (1).

185.
Relationship marketing : dialogue and networks in the e-commerce era / Richard J. Varey.

by Varey, Richard J, 1955-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Chichester : Wiley, c2002Availability: Items available for loan: Call number: 658.812 Va7 2002 (1).

186.
Effective marketing : creating and keeping customers / William G. Zikmund, Michael d'Amico.

by Zikmund, William G | D'Amico, Michael.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Cincinnati, Ohio : South-Western College Pub., c1998Availability: Items available for loan: Call number: 658.8 Zi-2 1998 (1).

187.
Historical research in marketing management / edited by Mark Tadajewski and D.G. Brian Jones.

by Tadajewski, Mark [editor.] | Jones, D. G. Brian (Donald Gordon Brian), 1955- [editor.].

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London ; New York : Routledge, 2016Availability: Items available for loan: Call number: 658.8009 Hi 2016 (1).

188.
Marketing communications strategy / Tony Yeshin.

by Yeshin,Tony.

Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publisher: Oxford, U.K. : Butterworth-Heinemann, 1995Availability: Items available for loan: Call number: 658.802 Ye 1995 (1).

189.
Hospitality marketing / Neil Wearne ; revised by Alison J. Morrison.

by Wearne, Neil | Morrison, Alison J.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Oxford : Butterworth-Heinemann, 1996Availability: Items available for loan: Call number: 647.940688 We 1996 (1).

190.
Number 1.

by World Tourism Organization.

Edition: 2002 edition.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Madrid : World Tourism Organization, c2002Availability: Items available for loan: Call number: 338.47910688 Nu 2002 (1).

191.
Space race : an inside view of the future of communications planning / Jim Taylor.

by Taylor, Jim, 1964-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Chichester, West Sussex, England ; Hoboken, NJ : John Wiley, c2005Availability: Items available for loan: Call number: 659.2 Ta 2005 (1).

192.
Dictionary of marketing communications / Norman A. Govoni.

by Govoni, Norman A. P.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Thousand Oaks, Calif. : Sage, c2004Availability: Items available for reference: Not for loanCall number: R 380.103 Go 2004 (1). :

193.
Social media marketing : a strategic approach / Melissa S. Barker ... [et al.].

by Barker, Melissa S.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Mason, OH : South-Western Cengage Learning, c2013Availability: Items available for loan: Call number: 658.872 So 2013 (1).

194.
Marketing for entrepreneurs : concepts and applications for new ventures / Frederick G. Crane.

by Crane, Frederick G.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Thousand Oaks, Calif. : SAGE, c2013Availability: Items available for loan: Call number: 658.8 Cr26 2013 (1).

195.
Strategic marketing for the digital age / Bill Bishop.

by Bishop, Bill, 1957-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Lincolnwood, Chicago, Illinois, USA : American Marketing Association : NTC Business Books, 1998Availability: No items available :

196.
Ford at fifty, : 1903-1953.

by Ford Motor Company.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : Simon & Schuster, c1953Availability: Items available for reference: 已報銷Call number: 380.145388342 Fo 1953 (1). :

197.
The art of cause marketing : how to use advertising to change personal behavior and public policy / Richard Earle.

by Earle, Richard, 1932-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Lincolnwood, Ill. : NTC Business Books, 2000Availability: No items available :

198.
Creating Brand Communities: A Phenomenological Study on Media and the Psychology of Brand Magic.

by Goodwin, Jill Suzanne | Colorado State University. Journalism and Media Communication.

Material type: Text Text Publisher: Ann Arbor : ProQuest Dissertations & Theses, 2017Dissertation note: Thesis (M.S.)--Colorado State University, 2017. Availability: No items available :

199.
Marketing management : a strategic approach / Harper W. Boyd Jr., Orville C. Walker Jr.

by Boyd, Harper W | Walker, Orville C.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Homewood, IL : Irwin, c1990Availability: No items available : Damaged (1).

200.
Marketing : a global perspective / Harold Chee, Rod Harris.

by Chee,Harold | Harris,Rod.

Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publisher: [London] : Pitman Publishing, c1993Availability: Items available for loan: Call number: 658.8 Ch3 1993 (1).

 

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