|
|
41.
|
|
|
|
42.
|
The marketing plan / William A. Cohen. by Cohen,William A. Material type:  Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Language: English Publisher: New York, N.Y. : John Wiley & Sons, Inc., c1995Availability: Items available for loan: Call number: 658.802 Co 1995 (1).
|
|
|
43.
|
|
|
|
44.
|
Six timeless marketing bluners / by William L. Shanklin. by Shanklin,William L. Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Language: English Publisher: Lexington, MA : Lexington Books, c1988Availability: Items available for loan: Call number: 658.8 Sh 1988 (1).
|
|
|
45.
|
|
|
|
46.
|
|
|
|
47.
|
|
|
|
48.
|
|
|
|
49.
|
|
|
|
50.
|
|
|
|
51.
|
|
|
|
52.
|
|
|
|
53.
|
|
|
|
54.
|
Strategic market management / David A. Aaker. by Aaker,David A. Edition: 4th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Language: English Publisher: New York, NY : Wiley, c1995Availability: Items available for loan: Call number: 658.8 Aa 1995 (1).
|
|
|
55.
|
|
|
|
56.
|
Contemporary strategic marketing / Ross Brennan ... [et al.]. by Brennan, Ross, 1957- | Brennan, Ross, 1957-. Contemporary strategic marketing. Edition: 2nd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Houndmills, Basingstoke, Hampshire ; New York : Palgrave Macmillan, 2008Availability: Items available for loan: Call number: 658.8101 Co 2008 (1).
|
|
|
57.
|
Marketing management / Philip Kotler. by Kotler, Philip. Edition: Millennium ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, N.J. : Prentice Hall, c2000Availability: Items available for loan: Call number: 658.8 Ko-5 2000 (1). Items available for reference: 已報銷Call number: 658.8 Ko-5 2000 c.2 (2).
|
|
|
58.
|
|
|
|
59.
|
Strategic marketing management / readings selected by Robert J. Dolan. by Dolan,Robert J. Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Language: English Publisher: Boston, Mass. : Harvard Business School Press, c1991Availability: Items available for loan: Call number: 658.802 St 1991 (1). Items available for reference: 已報銷Call number: 658.802 St 1991 c.2 (1).
|
|
|
60.
|
Marketing planning & strategy / Subhash C. Jain. by Jain, Subhash C, 1942-. Edition: 5th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Cincinnati, Ohio : South-Western Pub., c1997Other title: Marketing planning and strategy.Availability: Items available for loan: Call number: 658.802 Ja4 1997 (1).
|
