世新大學圖書館 catalog › Results of search for 'su:"Marketing."'

21.

Harvard business review on marketing.

Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: Boston : Harvard Business School Press, c2001Other title: On marketing | Marketing.Availability: Items available for loan: Call number: 658.8 Ha7 2001 (1).

22.

Brand management 101 : 101 lessons from real-world marketing / Mainak Dhar.

by Dhar, Mainak.

Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: Singapore : Wiley (Asia), 2007Other title: One hundred and one lessons from real-world marketing | 101 lessons from real-world marketing.Availability: Items available for loan: Call number: 658.827 Dh 2007 (1).

23.

Creating powerful brands in consumer, service, and industrial markets / Leslie de Chernatony and Malcolm McDonald.

by De Chernatony, L. (Leslie) | McDonald, Malcolm | De Chernatony, L. (Leslie). Creating powerful brands.

Edition: 2nd ed.Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: Oxford ; Boston : Butterworth-Heinemann, 1998Availability: Items available for loan: Call number: 658.827 De 1998 (1).

24.

Emotional branding : the new paradigm for connecting brands to people / by Marc Gobé.

by Gobé, Marc.

Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: New York : Allworth Press, c2001Availability: Items available for loan: Call number: 658.827 Go 2001 (1).

25.

Lovemarks : the future beyond brands / Kevin Roberts.

by Roberts, Kevin, 1949-.

Edition: Saatchi & Saatchi designers' ed., 1st ed.Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: Brooklyn, NY : PowerHouse Books, c2006Availability: Items available for loan: Call number: 658.827 Ro 2006 (1).

26.

Designing brand identity : a complete guide to creating, building and maintaining strong brands / Alina Wheeler.

by Wheeler, Alina.

Edition: 2nd ed.Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: Hoboken, N.J. : John Wiley, c2006Availability: Items available for loan: Call number: 658.827 Wh 2006 (1).

27.

Lovemarks : the future beyond brands / Kevin Roberts ; foreword by A.G. Lafley.

by Roberts, Kevin, 1949-.

Edition: 1st ed.Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: New York, N.Y. : PowerHouse Books, 2004Availability: Items available for loan: Call number: 658.827 Ro 2004 (1).

28.

Lovemarks : the future beyond brands / Kevin Roberts ; foreword by A.G. Lafley.

by Roberts, Kevin, 1949-.

Edition: 2nd ed., Expanded ed.Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: New York, NY : PowerHouse Books, 2005Availability: Items available for loan: Call number: 658.827 Ro 2005 (1).

29.

Storytelling : branding in practice / Klaus Fog, Christian Budtz, Baris Yakaboylu.

by Fog, Klaus | Budtz, Christian | Yakaboylu, Baris.

Material type: Text

Text; Format: print ; Literary form: Not fiction Language: English Original language: Danish Publisher: Berlin ; New York : Springer, 2005Availability: Items available for loan: Call number: 658.827 Fo 2005 (1).

30.

Experience the message : how experiential marketing is changing the brand world / Max Lenderman.

by Lenderman, Max.

Edition: 1st ed.Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: New York, N.Y. : Carroll & Graf Publishers, 2006Availability: Items available for loan: Call number: 658.827 Le 2006 (1).

31.

Asian brand strategy : how Asia builds strong brands / Martin Roll.

by Roll, Martin, 1967-.

Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: Basingstoke [England] ; New York : Palgrave Macmillan, 2006Availability: Items available for loan: Call number: 658.827095 Ro 2006 (1).

32.

Passion branding / Neill Duffy, with Jo Hooper.

by Duffy, Neill | Hooper, Jo.

Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: Chichester : John Wiley & Sons, Ltd., c2003Availability: Items available for loan: Call number: 658.827 Du 2003 (1).

33.

Branding for nonprofits : developing identity with integrity / DK Holland.

by Holland, DK.

Material type: Text

Text; Format: print ; Nature of contents: biography

; Literary form: Not fiction Publisher: New York : Allworth Press, c2006Availability: Items available for loan: Call number: 658.827 Ho4 2006 (1).

34.

Brand management / edited by Francesca Dall'Olmo Riley.

by Riley, Francesca Dall'Olmo.

Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: Los Angeles : SAGE, 2010Availability: Items available for loan: Call number: 658.827 Br265 2010 v.1 (4).

35.

The 11 immutable laws of Internet branding / Al Ries and Laura Ries.

by Ries, Al | Ries, Laura.

Edition: 1st ed.Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: New York : HarperBusiness, c2000Other title: Eleven immutable laws of Internet branding.Availability: No items available :

36.

No cover image available

Branding : [brand strategy, design, and implementation of corporate and product identity] / Helen Vaid.

by Vaid, Helen.

Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: New York, N.Y. : Watson-Guptill, 2003Availability: Items available for loan: Call number: 658.827 Va4 2003 (1).

37.

Brand marketing : building winning brand strategies that deliver value and customer satisfaction / William M. Weilbacher.

by Weilbacher, ,William M.

Material type: Text

Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publisher: Lincolnwood, IL : NTC, c1993Availability: Items available for loan: Call number: 658.827 We 1993 (1).

38.

Brand management : research, theory and practice / Tilde Heding, Charlotte F. Knudtzen and Mogens Bjerre.

by Heding, Tilde | Bjerre, Mogens, 1959- | Knudtzen, Charlotte F.

Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: London ; New York : Routledge, 2009Availability: Items available for loan: Call number: 658.827 He24 2009 (1).

39.

Hi-tech hi-touch branding : creating brand power in the age of technology / Paul Temporal and K.C. lee.

by Temporal, Paul.

Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: Singapore ; New York : Wiley, c2001Availability: Items available for loan: Call number: 658.827 Te 2001 (1).

40.

Brandstand : strategies for retail brand building / Arthur A. Winters ... [et al.].

by Winters, Arthur A.

Material type: Text

Text; Format: print ; Literary form: Not fiction Publisher: New York : Visual Reference Publications, c2002Availability: Items available for loan: Call number: 659.1 Br 2002 (1).

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Your search returned 99 results.

	21.	Harvard business review on marketing. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Boston : Harvard Business School Press, c2001Other title: On marketing \| Marketing.Availability: Items available for loan: Call number: 658.8 Ha7 2001 (1). Place hold Add to cart (remove)
	22.	Brand management 101 : 101 lessons from real-world marketing / Mainak Dhar. by Dhar, Mainak. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Singapore : Wiley (Asia), 2007Other title: One hundred and one lessons from real-world marketing \| 101 lessons from real-world marketing.Availability: Items available for loan: Call number: 658.827 Dh 2007 (1). Place hold Add to cart (remove)
	23.	Creating powerful brands in consumer, service, and industrial markets / Leslie de Chernatony and Malcolm McDonald. by De Chernatony, L. (Leslie) \| McDonald, Malcolm \| De Chernatony, L. (Leslie). Creating powerful brands. Edition: 2nd ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Oxford ; Boston : Butterworth-Heinemann, 1998Availability: Items available for loan: Call number: 658.827 De 1998 (1). Place hold Add to cart (remove)
	24.	Emotional branding : the new paradigm for connecting brands to people / by Marc Gobé. by Gobé, Marc. Material type: Text; Format: print ; Literary form: Not fiction Publisher: New York : Allworth Press, c2001Availability: Items available for loan: Call number: 658.827 Go 2001 (1). Place hold Add to cart (remove)
	25.	Lovemarks : the future beyond brands / Kevin Roberts. by Roberts, Kevin, 1949-. Edition: Saatchi & Saatchi designers' ed., 1st ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Brooklyn, NY : PowerHouse Books, c2006Availability: Items available for loan: Call number: 658.827 Ro 2006 (1). Place hold Add to cart (remove)
	26.	Designing brand identity : a complete guide to creating, building and maintaining strong brands / Alina Wheeler. by Wheeler, Alina. Edition: 2nd ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Hoboken, N.J. : John Wiley, c2006Availability: Items available for loan: Call number: 658.827 Wh 2006 (1). Place hold Add to cart (remove)
	27.	Lovemarks : the future beyond brands / Kevin Roberts ; foreword by A.G. Lafley. by Roberts, Kevin, 1949-. Edition: 1st ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: New York, N.Y. : PowerHouse Books, 2004Availability: Items available for loan: Call number: 658.827 Ro 2004 (1). Place hold Add to cart (remove)
	28.	Lovemarks : the future beyond brands / Kevin Roberts ; foreword by A.G. Lafley. by Roberts, Kevin, 1949-. Edition: 2nd ed., Expanded ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: New York, NY : PowerHouse Books, 2005Availability: Items available for loan: Call number: 658.827 Ro 2005 (1). Place hold Add to cart (remove)
	29.	Storytelling : branding in practice / Klaus Fog, Christian Budtz, Baris Yakaboylu. by Fog, Klaus \| Budtz, Christian \| Yakaboylu, Baris. Material type: Text; Format: print ; Literary form: Not fiction Language: English Original language: Danish Publisher: Berlin ; New York : Springer, 2005Availability: Items available for loan: Call number: 658.827 Fo 2005 (1). Place hold Add to cart (remove)
	30.	Experience the message : how experiential marketing is changing the brand world / Max Lenderman. by Lenderman, Max. Edition: 1st ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: New York, N.Y. : Carroll & Graf Publishers, 2006Availability: Items available for loan: Call number: 658.827 Le 2006 (1). Place hold Add to cart (remove)
	31.	Asian brand strategy : how Asia builds strong brands / Martin Roll. by Roll, Martin, 1967-. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Basingstoke [England] ; New York : Palgrave Macmillan, 2006Availability: Items available for loan: Call number: 658.827095 Ro 2006 (1). Place hold Add to cart (remove)
	32.	Passion branding / Neill Duffy, with Jo Hooper. by Duffy, Neill \| Hooper, Jo. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Chichester : John Wiley & Sons, Ltd., c2003Availability: Items available for loan: Call number: 658.827 Du 2003 (1). Place hold Add to cart (remove)
	33.	Branding for nonprofits : developing identity with integrity / DK Holland. by Holland, DK. Material type: Text; Format: print ; Nature of contents: ; Literary form: Not fiction Publisher: New York : Allworth Press, c2006Availability: Items available for loan: Call number: 658.827 Ho4 2006 (1). Place hold Add to cart (remove)
	34.	Brand management / edited by Francesca Dall'Olmo Riley. by Riley, Francesca Dall'Olmo. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Los Angeles : SAGE, 2010Availability: Items available for loan: Call number: 658.827 Br265 2010 v.1 (4). Place hold Add to cart (remove)
	35.	The 11 immutable laws of Internet branding / Al Ries and Laura Ries. by Ries, Al \| Ries, Laura. Edition: 1st ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: New York : HarperBusiness, c2000Other title: Eleven immutable laws of Internet branding.Availability: No items available : Add to cart (remove)
	36.	No cover image available Branding : [brand strategy, design, and implementation of corporate and product identity] / Helen Vaid. by Vaid, Helen. Material type: Text; Format: print ; Literary form: Not fiction Publisher: New York, N.Y. : Watson-Guptill, 2003Availability: Items available for loan: Call number: 658.827 Va4 2003 (1). Place hold Add to cart (remove)
	37.	Brand marketing : building winning brand strategies that deliver value and customer satisfaction / William M. Weilbacher. by Weilbacher, ,William M. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publisher: Lincolnwood, IL : NTC, c1993Availability: Items available for loan: Call number: 658.827 We 1993 (1). Place hold Add to cart (remove)
	38.	Brand management : research, theory and practice / Tilde Heding, Charlotte F. Knudtzen and Mogens Bjerre. by Heding, Tilde \| Bjerre, Mogens, 1959- \| Knudtzen, Charlotte F. Material type: Text; Format: print ; Literary form: Not fiction Publisher: London ; New York : Routledge, 2009Availability: Items available for loan: Call number: 658.827 He24 2009 (1). Place hold Add to cart (remove)
	39.	Hi-tech hi-touch branding : creating brand power in the age of technology / Paul Temporal and K.C. lee. by Temporal, Paul. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Singapore ; New York : Wiley, c2001Availability: Items available for loan: Call number: 658.827 Te 2001 (1). Place hold Add to cart (remove)
	40.	Brandstand : strategies for retail brand building / Arthur A. Winters ... [et al.]. by Winters, Arthur A. Material type: Text; Format: print ; Literary form: Not fiction Publisher: New York : Visual Reference Publications, c2002Availability: Items available for loan: Call number: 659.1 Br 2002 (1). Place hold Add to cart (remove)