Field guide to marketing : a glossary of essential tools and concepts for today's manager / Tim Hindle chief contributor, Tim Hindle ; edited by Alistair D. Williamson.
Material type:
TextLanguage: English Series: Harvard Business/The Economist reference seriesPublisher: Boston, Mass. : Harvard Business School Press, c1994Description: ix, 195 p. ; 20 cmISBN: 0875844308 (pbk.) :; 0875844359 (cl.)Subject(s): Marketing -- Dictionaries | Marketing -- Management -- Dictionaries
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
| 參考書 | 世新大學圖書館 五樓參考館藏區 | 參考書 | R 658.8003 Hi 1994 c.2 (Browse shelf) | 0875844359 | Not for loan | E096377 | ||
| 參考書 | 世新大學圖書館 五樓參考館藏區 | 參考書 | R 658.8003 Hi 1994 (Browse shelf) | 0875844359 | Not for loan | E023572 |
Total holds: 0
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