Dictionary of marketing terms / by Betsy-Ann Toffler, Jane Imber.

By: Toffler, Betsy-AnnContributor(s): Imber, Jane | Imber, Jane. Dictionary of advertising and direct mail termsMaterial type: TextTextSeries: Barron's business guides: Publisher: Hauppauge, N.Y. : Barron's Educational Series, Ã1994Edition: 2nd edDescription: viii, 579 pages : illustrations ; 18 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 0812017838; 9780812017830Subject(s): Marketing -- Dictionaries | Advertising -- Dictionaries | Advertising, Direct-mail -- Dictionaries | Marketing -- Dictionaries | Marketing | Marketing | Dicionários | Marketing -- Dictionnaires américainsGenre/Form: Dictionaries.
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參考書 世新大學圖書館
五樓參考館藏區
參考書 R 380.103 To 1994 (Browse shelf) Not for loan E132554
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Revised edition of: Dictionary of advertising and direct mail terms / Jane Imber. c1987.

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