Your search returned 7 results.

1.
Marketing : creating value for customers / Gilbert A. Churchill, Jr., J. Paul Peter.

by Churchill, Gilbert A | Peter, J. Paul.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Burr Ridge, Ill. : Irwin, c1995Availability: Items available for loan: Call number: 658.8 Ch8 1995 c.3 (3). Items available for reference: 已報銷Call number: 658.8 Ch8 1995 c.4 (1).

2.
Marketing : principles & perspectives / William O. Bearden, Thomas N. Ingram, Raymond W. LaForge.

by Bearden, William O, 1945- | Ingram, Thomas N | LaForge, Raymond W.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Chicago : Irwin, c1995Availability: Items available for loan: Call number: 658.8 Be2 1995 c.2 (2). Damaged (1).

3.
Introduction to marketing communication : an integrated approach / John Burnett, Sandra Moriarty.

by Burnett, John, 1944- | Moriarty, Sandra E. (Sandra Ernst).

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River, N.J. : Prentice Hall, c1998Other title: Introduction to marketing communications | Marketing communications.Availability: Items available for loan: Call number: 658.8 Bu-2 1998 c.2 (2). Damaged (1).

4.
Hospitality and travel marketing / Alastair Morrison.

by Morrison, Alastair M.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Albany, N.Y. : Delmar, c1989Availability: Items available for loan: Call number: 647.940688 Mo 1989 c.2 (2). Items available for reference: 已報銷Call number: 647.940688 Mo 1989 c.3 (1).

5.
Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk.

by Schiffman, Leon G | Kanuk, Leslie Lazar.

Edition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River, N.J. : Prentice Hall, c1997Availability: Items available for loan: Call number: 658.8342 Sc 1997 v.1 (6). Items available for reference: Not for loanCall number: R 658.8342 Sc 1997 suppl (1).

6.
Global and multinational advertising / edited by Basil G. Englis.

by Englis, Basil G.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Hillsdale, N.J. : L. Erlbaum, 1994Availability: Items available for loan: Call number: 659.1 Gl 1994 c.3 (1). Damaged (2).

7.
Women, media, and consumption in Japan / Lise Skov and Brian Moeran, editors.

by Skov, Lise, 1965- | Moeran, Brian.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Honolulu : University of Hawai'i Press, c1995Availability: Items available for loan: Call number: 305.40952 Wo 1995 c.2 (1). Damaged (1).

 

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