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1.
Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner.

by Zeithaml, Valarie A | Bitner, Mary Jo.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill/Irwin, c2003Availability: Items available for loan: Call number: 658.8 Ze 2003 (1).

2.
Services marketing / Valarie A. Zeithaml, Mary Jo Bitner.

by Zeithaml, Valarie A | Bitner, Mary Jo.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : McGraw Hill, c1996Availability: No items available : Damaged (1).

3.
Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner.

by Zeithaml, Valarie A | Bitner, Mary Jo.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : Irwin/McGraw-Hill, c2000Availability: No items available : Damaged (1).

4.
Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.

by Zeithaml, Valarie A | Bitner, Mary Jo | Gremler, Dwayne D.

Edition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill Irwin, c2013Availability: Items available for loan: Call number: 658.8 Ze-2 2013 (1).

5.
Services marketing : integrating customer focus across the firm / Valerie A. Zeithaml, University of North Carolina at Chapel Hill, Mary Jo Bitner, Arizona State University, Dwayne D. Gremler, Bowling Green State University.

by Zeithaml, Valerie A [author.] | Bitner, Mary Jo [author.] | Gremler, Dwayne D [author.].

Edition: Seventh edition ; International edition.Material type: Text Text; Literary form: Not fiction Publisher: New York : McGraw -Hill Education, [2018]Copyright date: c2018Other title: Services marketing.Availability: Items available for loan: Call number: 658.8 Ze 2018 (1).

 

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