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1.
Global marketing and advertising : understanding cultural paradoxes / Marieke de Mooij.

by Mooij, Marieke K. de, 1943-.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Los Angeles : SAGE, c2010Availability: Items available for loan: Call number: 658.802 Mo 2010 (1).

2.
Global marketing and advertising : understanding cultural paradoxes / Marieke de Mooij.

by Mooij, Marieke K. de, 1943-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Thousand Oaks, Calif. : Sage Publications, c1998Availability: Items available for loan: Call number: 658.802 Mo 1998 c.2 (2).

3.
Global marketing and advertising : understanding cultural paradoxes / Marieke de Mooij ; foreword by Geert Hofstede.

by Mooij, Marieke K. de, 1943-.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Thousand Oaks, Calif. : Sage, c2005Availability: Items available for loan: Call number: 658.802 Mo 2005 (1).

4.
Hispanic marketing : a cultural perspective / Felipe Korzenny, Betty Ann Korzenny.

by Korzenny, Felipe | Korzenny, Betty Ann, 1933-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Burlington, MA : Elsevier/Butterworth-Heinemann, c2005Availability: Items available for loan: Call number: 658.80089 Ko 2005 (1).

 

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