Marketing challenges : cases & exercises / [edited by] Christopher H. Lovelock, Charles B. Weinberg.
Material type:
TextSeries: McGraw-Hill series in marketingPublisher: New York : McGraw-Hill, c1993Edition: 3rd edDescription: xxxix, 628 p. : ill. ; 25 cmISBN: 0071125132 (IE : pbk.); 0079115772 (cl.) :; 9780079115775Subject(s): Marketing -- Case studies | Marketing -- Problems, exercises, etc
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
| 書 | 世新大學圖書館 三樓西文圖書區 | 圖書 | 658.8 Ma7427 1993 c.2 (Browse shelf) | 0079115772 | 毀損 Damaged | E096657 | ||
| 書 | 世新大學圖書館 三樓西文圖書區 | 圖書 | 658.8 Ma7427 1993 (Browse shelf) | 0079115772 | Available | E014821 |
Total holds: 0
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