Principles of marketing / Philip Kotler, Gary Armstrong.
Material type: TextSeries: Prentice-Hall series in marketing: Publisher: Englewood Cliffs, N.J. : Prentice Hall, c1991Edition: 5th edDescription: xxiii, 711 p. : col. ill. ; 29 cmISBN: 0136912478; 0137216890 (pbk.)Subject(s): MarketingItem type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
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書 | 世新大學圖書館 三樓西文圖書區 | 圖書 | 658.8 Ko-2 1991 (Browse shelf) | Available | E015743 |
Total holds: 0
Includes bibliographical references and indexes.
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