Contemporary cases in consumer behavior / Roger D. Blackwell, Kristina S. Blackwell, W. Wayne Talarzyk.
Material type:
TextPublisher: Fort Worth : Dryden Press ; Harcourt Brace College Publishers, c1993Edition: 4th edDescription: xiii, 526 p. : ill., maps ; 24 cmISBN: 0030970385Subject(s): Consumer behavior -- Case studies | Marketing research -- Case studies
Contents:
1. A-K -- 2. L-Z.
| Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
| 書 | 世新大學圖書館 三樓西文圖書區 | 圖書 | 658.8342 Bl 1993 (Browse shelf) | 毀損 Damaged | E038650 |
Total holds: 0
Includes bibliographical references.
1. A-K -- 2. L-Z.
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