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1.
Marketing research / David A. Aaker, V. Kumar, George S. Day.

by Aaker,David A | Kumar,V | Day,George S.

Edition: 5th edMaterial type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York, N.Y. : John Wiley & Sons, Inc., c1995Availability: Items available for loan: Call number: 658.83 Aa-2 1995 (1). Items available for reference: 已報銷Call number: 658.83 Aa-2 1995 c.2 (1).

2.
Marketing research / David A. Aaker, V. Kumar, George S. Day.

by Aaker, David A | Kumar, V | Day, George S.

Edition: 7th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : Wiley, c2001Availability: Items available for loan: Call number: 658.83 Aa-2 2001 (1).

3.
Essentials of marketing research / V. Kumar, David A. Aaker, George S. Day.

by Kumar, V | Aaker, David A | Day, George S.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : Wiley, c1999Availability: Items available for loan: Call number: 658.83 Ku 1999 (1).

 

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