品牌親密度 : 6大原型x3大階段x3大層級,增強品牌與消費者互動與共鳴,圈粉又圈錢 = Brand intimacy : a new paradigm in marketing / 馬里奧.納塔雷利(Mario Natarelli), 蕾娜.普拉派爾(Rina Plapler)著 ; 溫力秦譯

By: 納塔雷利 (Natarelli, Mario) [文字作者]Contributor(s): Natarelli, Mario [author.] | 普拉派爾 (Plapler, Rina) [文字作者] | Plapler, Rina [author.] | 溫,力秦 [譯者]Material type: TextTextLanguage: Chinese Original language: English Series: 方向 ; 63Publisher: 台北市 : 日月文化出版股份有限公司, 2019.05Distributor: [新北市] : 聯合發行股份有限公司 Edition: 初版Description: 313面 : 部分彩圖 ; 21公分Content type: text Media type: unmediated Carrier type: volumeISBN: 9789862488065Other title: 原文題名之副題名: New paradigm in marketing | 6大原型x3大階段x3大層級,增強品牌與消費者互動與共鳴,圈粉又圈錢Uniform titles: Brand intimacy. 中文 Subject(s): Branding (Marketing) | Brand name products | Marketing -- Management | 品牌行銷 | 行銷學DDC classification: 658.827 LOC classification: HF5415.1255Other classification: 496
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Item type Current location Collection Call number Status Date due Barcode Item holds
世新大學圖書館
中文圖書區
圖書 496 85443 (Browse shelf) Available C464778
Total holds: 0

參考書目: 面304-313.

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