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81.
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依據心智模式發展行銷傳播策略 : 以北市青壯年民眾健康檢查為例 / 李曉玲撰. by 李曉玲. Material type:  Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: Chinese Publisher: 台北市 : 李曉玲, 民98[2009]Dissertation note: 碩士論文--世新大學傳播管理學研究所 Other title: Developing Effective Marketing Communication Strategies A Mental Model Analysis of Physical Examination among Taipei Youth and Middle-aged People.Availability: Items available for reference: Not for loanCall number: TH 008.8 846320 (1). : Damaged (2).
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82.
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體驗真實 : 滿足顧客的真正渴望 / 詹姆斯.吉爾摩(James H. Gilmore),約瑟夫.派恩(B. Joseph Pine II)著;邱如美譯. by 吉爾摩,詹姆斯 (Gilmore, James H.) | 派恩,約瑟夫 (Pine II, B. Joseph) | 邱如美. Edition: 第一版Material type: Text; Literary form:
Not fiction
; Audience:
General;
Language: Chinese Original language: English Publisher: 臺北市 : 天下雜誌出版 大和圖書公司總經銷, 2008[民97]Availability: Items available for loan: Call number: 496.5 84342 (2). Damaged (1).
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83.
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臍帶血儲存服務之消費者購買決策 / 李怡臻撰. by 李怡臻 [撰]. Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: Chinese Publisher: 台北市 : 撰者, 民103[2014]Dissertation note: 碩士論文--世新大學資訊傳播學研究所 Other title: Consumer Purchase Decision Making-Cord Blood Storage Service.Availability: Items available for reference: Not for loanCall number: TH 008.028M 84332 (1). : Damaged (2).
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84.
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B2C電子商務模式導入國軍服裝補給流程之探討 / 顧彬撰. by 顧彬 [撰]. Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: Chinese Publisher: 台北市 : 撰者, 民106[2017]Dissertation note: 碩士論文--世新大學管理學院資訊管理學系 Other title: A study on introducing B2C e-commerce model to military garment supplying process.Availability: Items available for reference: Not for loanCall number: TH 008.49029M 826 (1). : Damaged (1).
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85.
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產後護理之家商業模式之研究 : 以禾馨產後護理之家為例 / 顏詣珊. by 顏詣珊. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: 顏詣珊 民112.06Dissertation note: 專業實務報告（專業實務類）--世新大學公共關係暨廣告學系上海碩士專班碩專班 Other title: 以禾馨產後護理之家為例 | Research on The Business Model of Postpartum Nursing Home: Taking Dianthus Postpartum Nursing Home as an Example.Availability: Items available for reference: Not for loanCall number: TH 008.54184M 8234 (1). :
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86.
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從產銷差異與品牌規模觀點探討企業行銷組合之運用 : 以雷笛揚LED照明為例 / 吳祥山撰. by 吳祥山 [撰]. Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: Chinese Publisher: 台北市 : 撰者, 民103[2014]Dissertation note: 碩士論文--世新大學公共關係暨廣告學研究所 Other title: The Study of Marketing Mix with the Viewpoints of Differences Between Manufacture and Distributor and Enterprise Scale : A Case Study of LEDIONOPTO Lighting.Availability: Items available for reference: Not for loanCall number: TH 008.54184M 8846 (1). : Damaged (2).
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87.
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影響網路書店消費者購書因素之研究 / 黃筱尹撰. by 黃筱尹 [撰]. Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: Chinese Publisher: 台北市 : 黃筱尹, 民96[2007]Dissertation note: 碩士論文--世新大學圖文傳播暨數位出版學研究所 Other title: A Study on the Affecting Factors of Internet Bookstores Purchasing.Availability: Items available for reference: Not for loanCall number: TH 008.8 83967 (1). : Damaged (2).
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88.
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觀光遊樂業促銷活動對消費者購買意願之研究 / 王尚玉撰. by 王尚玉 [撰]. Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: Chinese Publisher: 台北市 : 撰者, [民102]2013Dissertation note: 碩士論文--世新大學傳播管理學研究所 Availability: Items available for reference: Not for loanCall number: TH 008.54183M 8453 (1). : Damaged (2).
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89.
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沒有中國製造的一年 / Sara Bongiorni著;黃治蘋譯. by 邦喬妮,莎拉 (Bongiorni, Sara) [著.] | 黃治蘋 [譯]. Edition: 初版Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: Chinese Original language: English Publisher: 臺北市 : 早安財經文化公司出版 大和書報圖書公司總經銷, 2007[民96]Other title: A year without "made in China" : one family's true life adventure in the global economy.Availability: Items available for loan: Call number: 558.013 87677 (1).
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90.
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消費者對戲劇節目中商品置入接受度之研究 : 以民視娘家為例 / 劉培玉(pei-yu LIU)撰. by 劉培玉 (pei-yu LIU). Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: Chinese Publisher: 台北市 : 劉培玉, 民98[2009]Dissertation note: 碩士論文--世新大學傳播管理學研究所 Other title: The research of consumer acceptability toward the product placement strategies in the TV programs A case of prime-time soap opera "MAIDEN HOME".Availability: Items available for reference: Not for loanCall number: TH 008.8 874321 (1). : Damaged (2).
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91.
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電台節目置入性行銷探討 : 以國泰人壽贊助飛碟電台《行銷大贏家》節目為例 / 黃麗璸撰. by 黃麗璸 [撰]. Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: Chinese Publisher: 台北市 : 黃麗璸, 民96[2007]Dissertation note: 碩士論文--世新大學傳播研究所 Other title: A Case study of product placement marketing on Taiwan's UFO radio program "The Winner in Marketing" sponsored by Cathay Life.Availability: Items available for loan: Call number: TH 008.8 835316 c.2 (2). Items available for reference: Not for loanCall number: TH 008.8 835316 (1).
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92.
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電子商務網購消費行為之研究 : 以兩岸都會區消費者為例 / 蔡東芳撰. by 蔡東芳 [撰]. Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: Chinese Publisher: 台北市 : 撰者, 民103[2014]Dissertation note: 碩士論文--世新大學傳播管理學研究所 Other title: A Study of consumer behavior in the e‐commerce online: Take the Taipei & Shanghai as an example..Availability: Items available for reference: Not for loanCall number: TH 008.54183M 84772 (1). : Damaged (2).
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93.
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非營利組織品牌發展與行銷 : 以唐氏症基金會「愛不囉嗦」為例 / 林正俠撰. by 林正俠. Material type: Text; Format:
print
; Literary form:
Not fiction
Language: Chinese Publisher: 臺北市 : 林正俠, 民108.01Dissertation note: 碩士論文--世新大學非營利與社會企業碩士學位學程碩士班 Other title: Brand development and marketing of non-profit organizations: a case study of Down Foundation's "ABRAZO".Availability: Items available for reference: Not for loanCall number: TH 008.547M 8749 (1). : Damaged (1).
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94.
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95.
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露營區遊客特性之研究 : 以龍門露營區為例 / 吳苡溱撰. by 吳苡溱 [撰]. Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: Chinese Publisher: 台北市 : 撰者, 民102[2013]Dissertation note: 碩士論文--世新大學觀光學研究所 Other title: Research on Characteristics of Tourists in Camping Areas: A Case Study of the Longmen Camping Park.Availability: Items available for reference: Not for loanCall number: TH 008.992M 8842 (1). : Damaged (2).
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96.
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消費者虛擬社群之研究 : 以女性服飾購物社群為例 / 饒文琳(Wen-lin Rao)撰. by 饒文琳 (Wen-lin Rao). Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: Chinese Publisher: 台北市 : 饒文琳, 民98[2009]Dissertation note: 碩士論文--世新大學公共關係暨廣告學研究所 Other title: A Study of Virtual Consumer Community Female Clothing Online Shopping Group as a Case.Availability: Items available for reference: Not for loanCall number: TH 008.8 876729 (1). : Damaged (2).
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97.
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旅客對再宿民宿意願關係之研究 : 以花蓮民宿業為例 / 王晨安撰. by 王晨安. Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: Chinese Publisher: 台北市 : 王晨安, 民101.07Dissertation note: 碩士論文--世新大學觀光學研究所 Other title: A Study on Relationship among the Tourist Willingness to Return in Hualien.Availability: Items available for reference: Not for loanCall number: TH 008.992M 8483 (1). : Damaged (2).
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98.
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線上零售跨足線下實體商店之商業模式 : 以完美日記為例 / 曾麟琳 by 曾麟琳. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: 曾麟琳 民110.07Dissertation note: 碩士專業實務報告--世新大學公共關係暨廣告學系上海碩士專班碩士班 Other title: The business model of online retail across offline retail stores: take the Perfect Diary as an example.Availability: Items available for reference: Not for loanCall number: TH 008.54184M 83472 (1). :
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99.
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100.
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振興三倍券之消費行為研究與經濟效果分析 / 吳若瑜 by 吳若瑜. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: 吳若瑜 民110.06Dissertation note: 碩士論文--世新大學經濟學系碩士班 Other title: A study on consumer behavior and economic effects of triple stimulus vouchers.Availability: Items available for reference: Not for loanCall number: TH 008.550M 8855 (1). :
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