Your search returned 3 results.

1.
社群媒體運作對廣告行銷成效之研究 / 李肇軒.

by 李肇軒.

Material type: Text Text; Format: print Publisher: 李肇軒 民111.09Dissertation note: 碩士論文--世新大學資訊管理學系雲端暨智能物聯產業碩士專班秋季班. Other title: A study on the effect of social media operation for advertising marketing..Availability: Items available for reference: Not for loanCall number: TH 008.4948M 84456 (1). :

2.
YouTube頻道即飲茶廣告串流影片內容分析 : 以統一茶裏王、可口可樂原萃、維他露御茶園為例 / 林雅琪.

by 林雅琪.

Material type: Text Text; Format: print Publisher: 林雅琪 民111.07Dissertation note: 碩士論文--世新大學資訊傳播學研究所(含碩專班). Other title: Content analysis of streaming advertising videos of Ready-to-Drink(RTD) Tea on YouTube channel : the cases of Chai Li Won (Uni-President Co.), Yuan-Cui (‎Coca-Cola Co.), and Royal Tea Garden (Vitalon Foods Co.)..Availability: Items available for reference: Not for loanCall number: TH 008.028M 87439 (1). :

3.
廣告價值模式及互動性對旅遊產品購買意願之影響 : 以LINE官方帳號為例 / 陳茂仁.

by 陳茂仁.

Material type: Text Text; Format: print Publisher: 陳茂仁 民111.07Dissertation note: 碩士論文--世新大學觀光學研究所(含碩專班). Other title: The impact of advertising value model and interactivity to purchase intention of tour products: an example of LINE official account.Availability: Items available for reference: Not for loanCall number: TH 008.992M 87466 (1). :

 

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