世新大學圖書館 catalog › Results of search for 'su:"廣告"'

Your search returned 3 results.

	1.	No cover image available 消費者人格特質對旅遊電視廣告呈現態度及旅遊意圖之研究 / 黃思寧撰. by 黃思寧. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Chinese Publisher: 台北市 : 黃思寧, 民100.06Dissertation note: 碩士論文--世新大學觀光學系研究所 Other title: Consumers' personality traits and their perceptions on travel television advertisement formats toward consumers' attitudes and intentions of traveling.Availability: Items available for reference: Not for loanCall number: TH 008.992M 8344 (1). : Damaged (2). Add to cart (remove)
	2.	No cover image available 網路廣告之訴求與互動性對廣告效果的影響 / 吳書婷著. by 吳書婷. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Chinese Publisher: 台北市 : 吳書婷, 民100.01Dissertation note: 碩士論文--世新大學公共關係暨廣告學研究所 Other title: Influence of Advertising Appeal and Interactivity on Website Advertising Effectiveness.Availability: Items available for reference: Not for loanCall number: TH 008.54184M 8847 (1). : Damaged (2). Add to cart (remove)
	3.	No cover image available 網路書店首頁橫幅廣告內容呈現模式對廣告效果之影響 / 張簡碧萱撰. by 張簡碧萱 [撰]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Chinese Publisher: 台北市 : 撰者, 民103[2014]Dissertation note: 碩士論文--世新大學圖文傳播暨數位出版學研究所 Other title: The Effect of Content Presentention Mode of Banner Ads in Online Bookstore Homepage.Availability: Items available for reference: Not for loanCall number: TH 008.4877M 87645 (1). : Damaged (2). Add to cart (remove)

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