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1.
國民黨及民進黨競選文宣策略之比較 : 以2010年台北與高雄市長選舉為例 / 張秉豐撰.

by 張秉豐.

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Chinese Publisher: 台北市 : 張秉豐, 民100.07Dissertation note: 碩士論文--世新大學新聞學研究所 Other title: Comparison of KMT and DPP Campaign Communication Strategies Examples of Taipei and Kaohsiung Mayor Campaign in Taiwan, 2010.Availability: Items available for reference: Not for loanCall number: TH 008.890M 8795 (1). : Damaged (2).

2.
民進黨 2000 與 2004 總統大選競選廣告策略差異之研究 : 以自由時報、中國時報、聯合報為例 / 曾淑芬撰.

by 曾淑芬 [撰].

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Chinese Publisher: 台北市 : 曾淑芬, 民96[2007]Dissertation note: 碩士論文--世新大學新聞學研究所 Other title: Democratic Progressive Party Presidential Election Campaign Advertising Strategies in 2000 & 2004 Content Analysis of Taiwan Major Newspapers:Liberty Times、China Times and United Daily News.Availability: Items available for reference: Not for loanCall number: TH 008.8 83679 (1). : Damaged (2).

3.
運動產業串流廣告影片內容分析 : 以Nike、Adidas、Under Armour公司之YouTube影音頻道為例 / 黃教翔

by 黃教翔.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: 黃教翔 民109.01Dissertation note: 碩士論文--世新大學資訊傳播學系碩士班 Other title: The content analysis of advertising streaming video in sports industry: a case study on YouTube video channel of Nike、Adidas and Under Armour.Availability: Items available for reference: Not for loanCall number: TH 008.028M 8373 (1). :

 

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