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81.
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如何做廣告企劃工作 / 中華徵信所編. by 中華徵信所 [編]. Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Language: Chinese Publisher: 臺北市 : 編者, 民70Availability: Items available for loan: Call number: 497 8669 (1). Items available for reference: 已報銷Call number: 497 8669 c.2 (1).
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82.
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廣告實例研究 / 顏伯勤著. by 顏伯勤. Edition: 三版Material type: Text; Literary form:
Not fiction
; Audience:
General;
Language: Chinese Publisher: 臺北市 : 華欣文化事業公司, 民67Availability: Items available for loan: Call number: 497 8266 67 (1). Items available for reference: 已報銷Call number: 497 8266 67 c.10 (10).
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83.
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2010臺灣十大行動廣告效益指標調查分析報告 / 黃競樺著. by 黃競樺. Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: Chinese Publisher: 臺北市 : 財團法人資訊工業策進會, 2010[民99]Availability: Items available for loan: Call number: 497 8345 (1).
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84.
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怎樣創作廣告 / [狄倫.湯姆](Dillon, Tom)等著 ; 劉毅志編譯. by 狄倫,湯姆 (Dillon, Tom) | 劉毅志. Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Language: Chinese Original language: English Publisher: [出版地不詳] : 中國對外經濟貿易廣告協會, 1990[民79]Availability: Items available for loan: Call number: 497 897B (1).
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85.
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廣告策划 / 羅維編著. by 羅,維. Edition: 第一版Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Language: Chinese Publisher: 北京市 : 中國經濟, 1995[民84]Availability: Items available for loan: Call number: 497.4 8563 (1).
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86.
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現代廣告學 / 劉林清,楊同慶著. by 劉,林清 | 楊,同慶 [著]. Edition: 第1版Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Language: Chinese Publisher: 北京 : 經濟管理, 2000[民89]Availability: Items available for loan: Call number: 497 8773 (1).
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87.
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廣告發燒片 / 銘傳管理學院傳薪雜誌社著. by 銘傳管理學院傳薪雜誌社 [著]. Edition: 初版Material type: Text; Literary form:
Not fiction
; Audience:
General;
Language: Chinese Publisher: 臺北縣新店市 : 探索文化, 1997[民86]Availability: Items available for loan: Call number: 497.4 85632 (1).
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88.
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廣告原理與實務 / 陳高唐編譯. by 陳,高唐. Edition: 四版Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Language: Chinese Publisher: 臺北市 : 徐氏基金會, 民74Availability: Items available for loan: Call number: 497 8733 74 (1). Damaged (2).
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89.
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90.
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廣告基礎知識 / 川勝久﹐上武志編著;曲文奎等譯. by 川勝,久 | 上,武志 [編著] | 曲,文奎 [譯]. Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
Specialized;
Language: Chinese Publisher: 臺北市 : 書泉出版社, 1995[ 民84]Availability: Items available for loan: Call number: 497 8789 (2).
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91.
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如何創造有效的電視廣告 / 利包德溫(Huntley Baldwin)著;周賢欣譯. by 鮑特溫,韓特利 (Baldwin, Huntley) | 周,賢欣 [譯]. Edition: 初版Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
Specialized;
Language: Chinese Publisher: 臺北市 : 茂昌圖書公司, 民86Availability: Items available for loan: Call number: 497.4 8753 (2).
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92.
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電視廣告「實v.s.不實」分析 : 以通乳丸廣告為例 / 賴國洲主編. by 賴,國洲. Edition: 初版Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Language: Chinese Publisher: 臺北市 : 中華文化復興運動總會電視文化研究委員會, 民84Availability: Items available for loan: Call number: 497.4 8354 c.4 (2). Damaged (3).
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93.
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最新實用廣告學 / 李明水, 李茂政, 黃昭泰著. by 李,明水 | 李,茂政 [著] | 黃,昭泰 [著]. Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Language: Chinese Publisher: 臺北市 : 時事新聞社出版 三民書局總經銷, 民75Availability: Items available for loan: Call number: 497 8458 (3). Items available for reference: 已報銷Call number: 497 8458 c.4 (3). Damaged (1).
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94.
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廣告研究 / 楊白星著. by 楊 白星 [著]. Edition: 初版Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Language: Chinese Publisher: 臺北市 : 經濟日報社, 民59Availability: Items available for loan: Call number: 497 8665 (1). Damaged (1).
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95.
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廣告原理與實務 / 陳高唐編譯. by 陳,高唐 [編譯]. Edition: 六版Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Language: Chinese Publisher: 臺北市 : 徐氏基金會, 民79Availability: Items available for loan: Call number: 497 8733 79 c.2 (2). Damaged (1).
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96.
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當代廣告 : 概念與操作 / 劉美琪等合著. by 劉美琪. Edition: 初版Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: Chinese Publisher: 臺北市 : 學富文化, 2000[民89]Other title: Contemporary advertising : concept and practive.Availability: Items available for loan: Call number: 497 87633 (3). Items available for reference: 已報銷Call number: 497 87633 c.5 (1). Damaged (1).
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97.
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企業廣告學 / 華欣文化事業中心主編. by 華欣文化事業中心 [主編]. Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Language: Chinese Publisher: 臺北市 : 主編者, 民64Availability: Items available for loan: Call number: 497 8696 (1). Items available for reference: 已報銷Call number: 497 8696 c.10 (8). Damaged (1).
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98.
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進入廣告天地 / 紀文鳳著. by 紀,文鳳. Edition: 第一版Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Language: Chinese Publisher: 臺北市 : 經濟與生活出版公司發行:黎光實業公司總經銷, 1988[民77](1989[民78]六印)Availability: Items available for loan: Call number: 497 8765 78 c.2 (3). Items available for reference: 已報銷Call number: 497 8765 78 c.5 (2). Damaged (1).
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99.
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廣告與促銷 / George E. Belch,Michael A. Belch著;吳真偉譯. by 貝克,喬治 (Belch, George E.) | 貝克,邁可能 (Belch, Michael A.) [著] | 吳,真偉 [譯]. Edition: 初版Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
Specialized;
Language: Chinese Publisher: 臺北市 : 臺灣西書出版社, 民88Availability: Items available for loan: Call number: 497 8452 (2).
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100.
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廣告IQ大放送 / 周紹賢著. by 周,紹賢. Edition: 初版Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Language: Chinese Publisher: 臺北市 : 方智出版社, 民83Availability: Items available for loan: Call number: 497 86633-3 (2).
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