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行銷管理實務個案分析 / 戴國良著. by 戴國良. Edition: 初版Material type: Text; Literary form:
Not fiction
; Audience:
General;
Language: Chinese Publisher: 臺北市 : 五南圖書出版公司, 2006[民95]Other title: Marketing management case study.Availability: Items available for loan: Call number: 496 83562-7 (2).
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行銷管理個案 : 實務與決策導向 / 曾光華著. by 曾光華. Edition: 初版Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: Chinese Publisher: 臺北縣三重市 : 前程文化公司, 2005[民94]Availability: Items available for loan: Call number: 496 83662 (1).
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行銷學 : 理論與實務 / 史達克斯(Stokes, David)著;顧萱萱,郭建志譯. by 司托克斯,大衛 (Stokes, David) | 顧萱萱 | 郭建志. Edition: 初版Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: Chinese Original language: English Publisher: 臺北市 : 學富文化, 2003[民92]Other title: Marketing, 3rd ed.Availability: Items available for loan: Call number: 496 84555 (1).
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行銷管理 / Rajiv Lal, John A. Quelch, V. Kasturi Rangan)原著;樓永堅審訂. by 拉爾,拉吉夫 (Lal, Rajiv) | 奎爾屈,約翰 (Quelch, John A.) | 藍根,卡斯徒里 (Rangan, V. Kasturi) | 樓永堅. Edition: 初版Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Language: Chinese Original language: English Publisher: 臺北市 : 麥格羅.希爾國際臺灣分公司出版: 智勝文化公司總代理, 2007[民96]Availability: Items available for loan: Call number: 496 843 (1).
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行銷計畫與策略個案研究 / Subhash C. Jain著;李茂興譯. by 詹恩,蘇巴絲 (Jain, Subhash C.) | 李茂興. Edition: 初版Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: Chinese Original language: English Publisher: 臺北市 : 揚智文化公司, 2002[民91]Availability: Items available for loan: Call number: 496 86422 (3).
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行銷學 : 理論與實務 / 劉玉琰編著. by 劉玉琰. Edition: 初版Material type: Text; Format:
print
; Nature of contents: ; Literary form:
Not fiction
; Audience:
General;
Language: Chinese Publisher: 臺北市 : 智勝, 1999[民88]Other title: Marketing theories and practices.Availability: Items available for loan: Call number: 496 8737 (2). Items available for reference: 已報銷Call number: 496 8737 c.3 (1).
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行銷個案研究 / 張福榮編著. by 張福榮 [編著.]. Edition: 三版Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Language: Chinese Publisher: 臺北市 : 五南圖書出版公司, 2002[民91]Other title: Marketing management case studies.Availability: Items available for loan: Call number: 496 87364 91 (1).
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行銷研究個案 / 黃俊英編. by 黃,俊英. Edition: 再版Material type: Text; Format:
print
; Literary form:
Not fiction
Language: Chinese Publisher: 臺北市 : 華泰書局, 民80Other title: Selected cases marketing research | Selected cases marketing research.Availability: Items available for loan: Call number: 496 8398-2 80 c.2 (1). Damaged (2).
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發現臺灣藍海 : 精選8個開創新藍海的成功故事 / 李若華等著;范碧珍主編. by 李若華 | 范碧珍. Edition: 第一版Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: Chinese Original language: English Publisher: 臺北市 : 天下遠見出版公司出版 大和書報圖書公司總經銷, 2006[民95]Other title: Exploring the blue occan : Taiwanese cases.Availability: Items available for loan: Call number: 496 8456 (1).
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行銷管理個案 / 林建煌編著. by 林建煌. Edition: 初版Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: Chinese Publisher: 臺北市 : 智勝, 2001[民90]Other title: Marketing management cases study.Availability: Items available for loan: Call number: 496 87733 (2).
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行銷通路與物流管理 / 蔡瑞明主編. by 蔡,瑞明 [主編]. Edition: 初版Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
Specialized;
Language: Chinese Publisher: 臺北市 : 華泰, 2002[民91]Availability: Items available for loan: Call number: 496 8455 (2).
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誰是老大 : 決定臺灣市場版圖的12場戰役 / 新新聞周報編輯部著. by 新新聞周報 編輯部 [著]. Edition: 初版Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
Specialized;
Language: Chinese Publisher: 臺北市 : 新新聞文化公司出版 黎銘圖書公司總經銷, 2002[民91]Other title: 決定臺灣市場版圖的12場戰役.Availability: Items available for loan: Call number: 496 84446 (2).
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藍海策略臺灣版 : 15個開創新市場的成功故事 / 朱博湧主編. by 朱博湧. Edition: 第一版Material type: Text; Literary form:
Not fiction
; Audience:
General;
Language: Chinese Publisher: 臺北市 : 天下遠見出版公司出版 大和書報圖書公司總經銷, 2006[民95]Other title: Blue ocean strategy in Taiwan.Availability: Items available for loan: Call number: 496 8935 (3).
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臺灣本土企業個案集 / 劉常勇主編. by 劉常勇. Edition: 初版Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: Chinese Publisher: 臺北市 : 華泰文化事業公司, 1998[民86]-Availability: Items available for loan: Call number: 494 87665 v.1 c.3 (7). Damaged (8).
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