世新大學圖書館

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1.
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電信產業之企業社會責任、品牌形象與服務品質對顧客滿意度影響之研究 : 以Ｃ電信公司為例 / 林翠美撰.

by 林翠美 [撰].

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Chinese Publisher: 台北市 : 撰者, 民103[2014]Dissertation note: 碩士論文--世新大學資訊管理學研究所 Other title: The Impacts of Telecom Industry's Corporate Social Responsibility, Brand Image and Service Quality on Customer Satisfaction : A Case Study on 'Ｃ' Telecom Company.Availability: Items available for reference: Not for loanCall number: TH 008.4948M 87567 (1). : Damaged (2).

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2.
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數位金融顧客滿意度之研究 : 以行動銀行 APP 為例 / 陳佑昕

by 陳佑昕.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: 陳佑昕 民109.08Dissertation note: 碩士論文--世新大學財務金融學系創新金融科技產業碩士專班(秋季班) Other title: The study on satisfaction of digital financial services: a case of mobile banking App.Availability: Items available for reference: Not for loanCall number: TH 008.560M 87668 (1). :

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品牌社群與文化體驗對消費者之影響 : 以連鎖咖啡品牌為例 / 羅執遠

by 羅執遠.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: 羅執遠 民109.07Dissertation note: 碩士論文--世新大學公共關係暨廣告學系碩士班 Other title: The influence of brand community and cultural experience on customer behaviors: a case study of coffee chain stores.Availability: Items available for reference: Not for loanCall number: TH 008.54184M 8537 (1). :

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4.
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鐘錶品牌之品牌形象、服務品質、認知價值對顧客滿意度及顧客忠誠度之關係研究 : 以SEIKO品牌為例=A study on relationship among brand image service quality perceived value customer satisfaction customer loyalty watch brand: An example on SEIKO / 李芸瑛撰.

by 李芸瑛.

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Chinese Publisher: 臺北市 : 李芸瑛, 2015.01Dissertation note: 碩士論文--世新大學公共關係暨廣告學系 Availability: Items available for reference: Not for loanCall number: TH 008.8 84472 (1). :

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5.
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國際連鎖服飾流行品牌行銷策略之研究 : 以西班牙服飾品牌ZARA為例 / 洪雅惠撰.

by 洪雅惠.

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Chinese Publisher: 台北市 : 洪雅惠, 民101.06Dissertation note: 碩士論文--世新大學企業管理研究所 Other title: A study of the marketing strategy of an international chain-store brand for fashion clothing the case study on a Spanish clothing brand-ZARA.Availability: Items available for reference: Not for loanCall number: TH 008.494M 82433 (1). : Damaged (2).

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6.
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顧客關係、服務品質、品牌認知對顧客滿意度和忠誠度的影響 : 以台北縣市證券經紀商為例 / 蔡淑真撰.

by 蔡淑真 [撰].

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Chinese Publisher: 台北市 : 蔡淑真, 民96[2007]Dissertation note: 碩士論文--世新大學企業管理研究所 Other title: A Study of Customer Relationship, Service Quality, and Brand Awareness to Customer Satisfaction and Loyalty in Securities Trading Companies in Taipei.Availability: Items available for reference: Not for loanCall number: TH 008.8 846325 (1). : Damaged (2).

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7.
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「行動裝置遊戲」品牌形象、知覺價值對品牌信任、顧客滿意度及顧客忠誠度之研究 : 以神魔之塔為例=The study of the mobile device game for relationship among brand image, brand trust, perceived value of the relationship between customer satisfaction and customer loyalty: take Tower of Saviors for example / 李錫錕撰.

by 李錫錕.

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Chinese Publisher: 臺北市 : 李錫錕, 2015.01Dissertation note: 碩士論文--世新大學公共關係暨廣告學系(所) Availability: Items available for reference: Not for loanCall number: TH 008.8 8487 (1). :

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8.
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巴西人字拖鞋品牌havaianas之品牌行銷策略研究 : 以臺灣年輕消費族群為例 / 何天茵撰.

by 何天茵 [撰].

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Chinese Publisher: 台北市 : 撰者, 民102[2013]Dissertation note: 碩士論文--世新大學公共關係暨廣告學研究所 Other title: The study on Brand Marketing Strategy of the flip: Flops company Brazil havaianas among young Taiwan customer.Availability: Items available for reference: Not for loanCall number: TH 008.54184M 8775 (1). : Damaged (2).

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9.
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烘焙業體驗行銷策略之研究 / 張莉娟.

by 張莉娟.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: 張莉娟 民112.01Dissertation note: 碩士論文--世新大學行政管理學系政府與企業組碩士在職專班 Other title: A study on experiential marketing strategy in the baking industry..Availability: Items available for reference: Not for loanCall number: TH 008.572M 87669 (1). :

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10.
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法國美妝品牌Dior之品牌行銷策略研究 / 陳雨涵撰.

by 陳雨涵.

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Chinese Publisher: 台北市 : 陳雨涵, 民102.06Dissertation note: 碩士論文--世新大學公共關係暨廣告學研究所 Other title: The Study on Brand Marketing Strategy of French Cosmetic An Example of Christian Dior.Availability: Items available for reference: Not for loanCall number: TH 008.54184M 8734 (1). : Damaged (2).

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