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561.
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平價時尚之服飾品牌行銷傳播策略 : 以ZARA為例 / 蘇尹岑撰. by 蘇尹岑 [撰]. Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: Chinese Publisher: 台北市 : 撰者, 民103[2014]Dissertation note: 碩士論文--世新大學公共關係暨廣告學研究所 Other title: Marketing Communication Strategy of Masstige Apparel Brand: A Case Study in ZARA.Availability: Items available for reference: Not for loanCall number: TH 008.54184M 88652 (1). : Damaged (2).
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562.
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揹相機的革命家 : 用眼睛撼動世界的馬格南傳奇 / 盧塞爾.米勒(Russell Milley)著;徐家樹譯. by 米勒,盧塞爾 (Miller, Russell) | 徐家樹. Edition: 初版Material type: Text; Literary form:
Not fiction
; Audience:
General;
Language: Chinese Original language: English Publisher: 臺北市 : 漫遊者文化出版 大雁文化發行, 2014[民103]Availability: Items available for loan: Call number: 896 866 (1).
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563.
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台灣小功率調頻廣播電台籌設建台技術報告 : 以貓貍廣播電台為例 / 彭文亮撰. by 彭文亮 [撰]. Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: Chinese Publisher: 台北市 : 彭文亮, 民96[2007]Dissertation note: 碩士論文--世新大學傳播研究所 Other title: A TECHNICAL PROCESS REPORT OF SETTING A FM LOW POWER RADIO STATION IN TAIWAN AN EXAMPLE OF MHAULI RADIO STATION.Availability: Items available for reference: Not for loanCall number: TH 008.8 866414 (1). : Damaged (2).
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564.
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如何說,如何聽 : How to speak, how to listen / 莫提默.艾德勒(Mortimer J. Adler)作 ; 吳芠譯. by 艾德勒 (Adler, Mortimer Jerome), 1902-2001 [文字作者] | 吳,芠 (心理學) [譯者] | Adler, Mortimer Jerome, 1902-2001 [author]. Edition: 初版Material type: Text; Format:
print
; Nature of contents: ; Literary form:
Not fiction
; Audience:
Adult;
Language: Chinese Original language: English Publisher: 新北市 木馬文化事業股份有限公司出版 遠足文化事業股份有限公司發行 2018.08Availability: Items available for loan: Call number: 192.32 8856C (1).
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565.
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民俗媒介化 : 傳統傳承、改寫與再建構研究 : 基於蟳埔女「簪花圍」的田野考察 / 吳瑋. by 吳瑋. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: 吳瑋 民111.07Dissertation note: 博士論文--世新大學傳播研究所(含博士學位學程). Other title: The mediatization of folklore: a study of tradition inheritance, evolution and reconstruction: a field study based on the folklore of Zan Hua Wei in Xun Pu..Availability: Items available for reference: Not for loanCall number: TH 008.54183D 885 (1). :
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566.
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2012年台灣總統選舉之網路政治行銷策略 / 羅宜敬撰. by 羅宜敬. Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: Chinese Publisher: 台北市 : 羅宜敬, 民101.08Dissertation note: 碩士論文--世新大學行政管理學研究所 Other title: Internet Political Marketing Strategy of 2012 Taiwan Presidential Election.Availability: Items available for reference: Not for loanCall number: TH 008.572M 8538 (1). : Damaged (2).
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567.
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整合行銷傳播在台灣現金卡產品之應用─以台新銀行Story現金卡為例 / 黃文伶撰. by 黃,文伶. Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Language: Chinese Publisher: 黃文伶, 民94[2005]Dissertation note: 碩士論文-世新大學管理學院傳播管理學系 Availability: Items available for reference: Not for loanCall number: TH 008.8 836510 (1). : Damaged (2).
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568.
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媒介化社會中的明星個人品牌形象研究 / 王泓凱. by 王泓凱. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: 王泓凱 民111.07Dissertation note: 博士論文--世新大學傳播研究所(含博士學位學程). Other title: A study on the personal brand image of Stars in the mediatized society.Availability: Items available for reference: Not for loanCall number: TH 008.54183D 8425 (1). :
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569.
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從政策溝通行動檢視臺灣通訊傳播政策的推動 : 以《數位中介服務法》草案為例 / 褚瑞婷. by 褚瑞婷. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: 褚瑞婷, 民113.01Dissertation note: 博士論文--世新大學傳播博士學位學程博士班 Other title: 以《數位中介服務法》草案為例 | Examining government communicative action of policymaking in Taiwan: a study of “The Digital Intermediary Services Act” draft.Availability: Items available for reference: 加工中Call number: TH 008.54183D 8357 (1). :
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570.
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使用者生成內容對餐酒館社群網路口碑傳播影響之研究 / 何季珊 by 何季珊. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: 何季珊 民110.06Dissertation note: 碩士論文--世新大學觀光學系碩士班 Other title: The impact of user-generated content on the social network word-of-mouth communication in Bistro.Availability: Items available for reference: Not for loanCall number: TH 008.992M 87645 (1). :
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571.
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網路使用對傳統媒體使用之替代與互補效果研究 : 以2005世新傳播資料庫為例 / 姜宇書撰. by 姜,宇書 [撰]. Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: Chinese Publisher: 台北市 : 姜宇書, 民95[2006]Dissertation note: 碩士論文--世新大學傳播管理學系 Other title: Displacement and complementary Effect of the Internet usage and traditional Media usage A Case Study of 2005 Shih Hsin Communication Database.Availability: Items available for reference: Not for loanCall number: TH 008.8 83444 (1). : Damaged (2).
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572.
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變遷環境下廣播電台整合行銷傳播運用之研究 : 以現階段(2003-2005年)中廣公司營運策略為例 / 黃志立撰. by 黃,志立. Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Language: Chinese Publisher: 黃志立, 民95[2006]Dissertation note: 碩士論文-世新大學傳播管理學系 Availability: Items available for reference: Not for loanCall number: TH 008.8 83336 (1). : Damaged (2).
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573.
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生活型態與網路使用行為 : 2004到2005年世新大學傳播資料庫之跨年比較 / 郭媚琇撰. by 郭媚琇 [撰]. Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: Chinese Publisher: 台北市 : 郭媚琇, 民96[2007]Dissertation note: 碩士論文--世新大學廣播電視電影學研究所 Other title: Life Style and Internet Usage Comparison of the 2004-2005 Shih Hsin University Communication Database.Availability: Items available for reference: Not for loanCall number: TH 008.8 846412 (1). : Damaged (2).
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574.
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說服傳播在美國亞馬遜跨境電商平台的應用策略 / 呂偉豪 by 呂偉豪. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: 呂偉豪 民110.07Dissertation note: 碩士專業實務報告--世新大學口語傳播暨社群媒體學系碩士班 Other title: The application of persuasive communication in Amazon e-commerce.Availability: Items available for reference: Not for loanCall number: TH 008.54183M 8576 (1). :
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575.
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台灣民眾生活型態與廣播、電視、電影之使用和評價 : 以2005年世新傳播資料庫和深訪資料為例 / 方正撰. by 方正 [撰]. Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: Chinese Publisher: 台北市 : 方正, 民96[2007]Dissertation note: 碩士論文--世新大學廣播電視電影學研究所 Other title: Taiwanese' Lifestyle and their Radio, TV, Movie Usage Using 2005 Shih Hsin University Communication Database and In-depth Interview Data as an Example.Availability: Items available for reference: Not for loanCall number: TH 008.8 85437 (1). : Damaged (2).
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576.
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電視新聞人的掙扎、擺盪與平衡 : 以[自我民族誌]探索新聞專業 / 陳雅琳撰. by 陳雅琳. Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: Chinese Publisher: 台北市 : 陳雅琳, 民101.07Dissertation note: 博士論文--世新大學傳播研究所 Other title: Struggle、Swaying & Balance Explore the journal professionalism as a Television News Person by autoethnography.Availability: Items available for reference: Not for loanCall number: TH 008.541843D 8747 (1). : Damaged (2).
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577.
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社群媒體危機與企業形象修護 : 以福灣巧克力為例 / 沈安玨 by 沈安玨. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: 沈安玨 民111.01Dissertation note: 碩士論文--世新大學公共關係暨廣告學系碩士班 Other title: Social media crisis and corporate image repair: a case study of Fu Wan Chocolate.Availability: Items available for reference: Not for loanCall number: TH 008.54184M 84342 (1). :
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578.
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連鎖便利商店促銷活動研究 : 7-ELEVEN 2005年個案研究 / 邱俊誠撰. by 邱俊誠 [撰]. Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: Chinese Publisher: 台北市 : 邱俊誠, 民96[2007]Dissertation note: 碩士論文--世新大學公共關係暨廣告學研究所 Other title: The Sales Promotion of Convenience Chain Stores A Case Study on 7-ELEVEN in 2005.Availability: Items available for reference: Not for loanCall number: TH 008.8 87925 (1). : Damaged (2).
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579.
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技術形態、媒介呈現與消費流變 : 音樂傳播的歷史性觀瞻與液態化未來 / 王琳 by 王琳. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: 王琳 民109.12Dissertation note: 博士論文--世新大學傳播博士學位學程博士班 Other title: Technical morphosis, media presentation and consumption evolution: historical perspective & liquidized future of music communication.Availability: Items available for reference: Not for loanCall number: TH 008.54183D 847 (1). :
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580.
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零食產品之品牌再造研究 : 以乖乖品牌為例 / 林沂漩. by 林沂漩. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: 林沂漩 民112.06Dissertation note: 專業實務報告(專業實務類)--世新大學傳播管理學系上海碩士專班碩專班 Other title: 以乖乖品牌為例 | The Study on Revitalizing Brands of Snack Products: Taking The Kuai Kuai as an Example.Availability: Items available for reference: Not for loanCall number: TH 008.54183M 87466 (1). :
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