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全球品牌行銷傳播之研究 : 以中國聯想(Lenovo)電腦為例 / 陳伊禎撰. by 陳伊禎 [撰]. Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: Chinese Publisher: 台北市 : 陳伊禎, 民96[2007]Dissertation note: 碩士論文--世新大學傳播研究所 Other title: Global Brand's Marketing Communication Research A case study of Lenovo PC.Availability: Items available for reference: Not for loanCall number: TH 008.8 8782 (1). : Damaged (2).
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台灣流行音樂市場之整合行銷傳播策略研究 / 沈宜蓉著. by 沈,宜蓉. Material type: Text; Format:
print
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Not fiction
; Audience:
Specialized;
Language: Chinese Publisher: 沈宜蓉, 民94[2005]Dissertation note: 碩士論文--世新大學傳播管理學系 Availability: Items available for reference: Not for loanCall number: TH 008.8 843510 (1). : Damaged (2).
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保險經紀人公司經營模式之研究 : 「以敏鷹保險經紀人公司為例」 / 黃千芬撰. by 黃千芬. Material type: Text; Literary form:
Not fiction
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Specialized;
Language: Chinese Publisher: 台北市 : 黃千芬, 民102.06Dissertation note: 碩士論文--世新大學傳播管理學研究所 Other title: Business Models of Insurance Broker Companies a Case Study of MMTS Life.Availability: Items available for reference: Not for loanCall number: TH 008.54183M 8377 (1). : Damaged (2).
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[政府-企業]組織溝通過程之研究 : ETC個案研究 / 李宗諴撰. by 李宗諴. Material type: Text; Literary form:
Not fiction
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Specialized;
Language: Chinese Publisher: 台北市 : 李宗諴, 民101.06Dissertation note: 碩士論文--世新大學公共關係暨廣告學研究所 Other title: The Study of Communication Process Between The Government Agency and The Business Enterprise A case study of ETC in Taiwan.Availability: Items available for reference: Not for loanCall number: TH 008.54184M 84223 (1). : Damaged (2).
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報業整合行銷傳播的創新 : 以中國時報系為例 / 王雅芬撰. by 王,雅芬. Material type: Text; Format:
print
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Not fiction
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General;
Language: Chinese Publisher: 臺北市 : 王雅芬, 民93Dissertation note: 碩士論文-世新大學傳播研究所 Other title: Integreted marketing communication A case study of Chinatimes' innovative approach.Availability: Items available for reference: Not for loanCall number: TH 008.8 84471 (1). : Damaged (2).
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整合行銷策略應用在資訊產品之研究 : 以宏碁(acer)品牌為例 / 宋宏凱撰. by 宋宏凱 [撰]. Material type: Text; Literary form:
Not fiction
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Specialized;
Language: Chinese Publisher: 台北市 : 宋宏凱, 民97[2008]Dissertation note: 碩士論文--世新大學傳播管理學研究所 Other title: The Research of Integrated Marketing Communication Strategy apply to Information Technology Product For acer Brand Example.Availability: Items available for reference: Not for loanCall number: TH 008.8 86254 (1). : Damaged (2).
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宗教型事件行銷關鍵要素之研究 : 以[台北葛福臨福音節慶]為例 / 王福闓(Fu-Kai Wang)撰. by 王福闓 (Fu-Kai Wang). Material type: Text; Literary form:
Not fiction
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Specialized;
Language: Chinese Publisher: 台北市 : 王福闓, 民98[2009]Dissertation note: 碩士論文--世新大學公共關係暨廣告學研究所 Other title: Study On The Key Element Of The Religion Type Event marketing 「Franklin Graham Festival in Taipei」As An Case.Availability: Items available for reference: Not for loanCall number: TH 008.8 843415 (1). : Damaged (2).
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宏碁精工整合行銷傳播個案研究 / 姜智程撰. by 姜,智程. Material type: Text; Format:
print
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Not fiction
; Audience:
General;
Language: Chinese Publisher: 姜智程, 民94[2005]Dissertation note: 碩士論文-世新大學傳播研究所 Availability: Items available for reference: Not for loanCall number: TH 008.8 836611 (1). : Damaged (2).
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台灣地區健康傳播模式與效益之研究 : 從知溝理論觀點 / 王淑華撰. by 王,淑華 [撰]. Material type: Text; Literary form:
Not fiction
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Specialized;
Language: Chinese Publisher: 台北市 : 王淑華, 民95[2006]Dissertation note: 碩士論文--世新大學傳播管理學系 Other title: A Study on the Model and Effect of Health Communication in Taiwan with the Perspective of Knowledge Gap Theory.Availability: Items available for reference: Not for loanCall number: TH 008.8 (1). : Damaged (2).
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城市行銷 : 城市官方旅遊網站訊息面與組織面之國際比較 / 楊亭鈺撰. by 楊亭鈺 [撰]. Material type: Text; Literary form:
Not fiction
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Specialized;
Language: Chinese Publisher: 台北市 : 楊亭鈺, 民97[2008]Dissertation note: 碩士論文--世新大學公共關係暨廣告學研究所 Other title: City Marketing A Comparative Study on the Informational and Organizational Aspect of Official City Tourism Websites.Availability: Items available for reference: Not for loanCall number: TH 008.8 864612 (1). : Damaged (2).
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整合行銷傳播在推廣策略上之應用 : 以東森得易購為例 / 俞惠玫撰. by 俞,惠玫. Material type: Text; Format:
print
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Not fiction
; Audience:
General;
Language: Chinese Publisher: 臺北市 : 俞惠玫, 民93Dissertation note: 碩士論文--世新大學傳播管理學系 Other title: The application of intergrated marketing communication in promoting strategies The case of Eastern home shopping company.Availability: Items available for reference: Not for loanCall number: TH 008.8 873736 (1). : Damaged (2).
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當代藝術整合行銷傳播之研究 : 以「221042-Live Today」藝術展為例 / 傅娟. by 傅娟. Material type: Text; Format:
print
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Publisher: 傅娟, 民113.01Dissertation note: 碩士專業實務報告(專業實務類)--世新大學傳播管理學系上海碩士專班碩專班 Other title: 以「221042-Live Today」藝術展為例 | Study on The integrated marketing communication of contemporary art : take the "221042 Live Today" Art Exhibition as an example.Availability: Items available for reference: Not for loanCall number: TH 008.54183M 856 (1). :
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線上遊戲的整合行銷傳播效果研究:以「仙境傳說Online」為例 / 徐孟達撰. by 徐,孟達. Material type: Text; Format:
print
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Not fiction
; Audience:
General;
Language: Chinese Publisher: 徐孟達, 民94[2005]Dissertation note: 碩士論文-世新大學新聞傳播學院傳播研究所 Availability: Items available for reference: Not for loanCall number: TH 008.8 85476 (1). : Damaged (2).
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打造合勤共生宅強勢品牌關鍵因素之研究 / 李培綺 by 李培綺. Material type: Text; Format:
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Publisher: 李培綺 民110.07Dissertation note: 碩士論文--世新大學公共關係暨廣告學系碩士班 Other title: Researching key branding of creating a healthy co-living space.Availability: Items available for reference: Not for loanCall number: TH 008.54184M 84473 (1). :
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整合行銷傳播對金控公司品牌形象影響之研究 : 以ING安泰為例 / 呂啟熙撰. by 呂啟熙 [撰]. Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: Chinese Publisher: 台北市 : 呂啟熙, 民96[2007]Dissertation note: 碩士論文--世新大學傳播管理學研究所 Other title: The Effect of Integrated Marketing Communication on the Brand Image of Financial Holding Co.,Ltd. A Case of the ING Financial Holding Co.,Ltd..Availability: Items available for reference: Not for loanCall number: TH 008.8 853310 (1). : Damaged (2).
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平價時尚之服飾品牌行銷傳播策略 : 以ZARA為例 / 蘇尹岑撰. by 蘇尹岑 [撰]. Material type: Text; Literary form:
Not fiction
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Specialized;
Language: Chinese Publisher: 台北市 : 撰者, 民103[2014]Dissertation note: 碩士論文--世新大學公共關係暨廣告學研究所 Other title: Marketing Communication Strategy of Masstige Apparel Brand: A Case Study in ZARA.Availability: Items available for reference: Not for loanCall number: TH 008.54184M 88652 (1). : Damaged (2).
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2012年台灣總統選舉之網路政治行銷策略 / 羅宜敬撰. by 羅宜敬. Material type: Text; Literary form:
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Specialized;
Language: Chinese Publisher: 台北市 : 羅宜敬, 民101.08Dissertation note: 碩士論文--世新大學行政管理學研究所 Other title: Internet Political Marketing Strategy of 2012 Taiwan Presidential Election.Availability: Items available for reference: Not for loanCall number: TH 008.572M 8538 (1). : Damaged (2).
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整合行銷傳播在台灣現金卡產品之應用─以台新銀行Story現金卡為例 / 黃文伶撰. by 黃,文伶. Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Language: Chinese Publisher: 黃文伶, 民94[2005]Dissertation note: 碩士論文-世新大學管理學院傳播管理學系 Availability: Items available for reference: Not for loanCall number: TH 008.8 836510 (1). : Damaged (2).
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