世新大學圖書館

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1.
媒介经济学案例分析 / 赵曙光著.

by 趙曙光.

Edition: 第一版Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Chinese Publisher: 北京市 : 華夏出版社, 2004[民93]Other title: Media economics case analysis | 媒介經濟學案例分析.Availability: Items available for loan: Call number: 541.83016 8456 (1).

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2.
中國電視產業評估體系與方法 = Evaluating TV industry of China : the indeses system and methodology / 李嵐著

by 李嵐.

Edition: 第一版Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: Chinese Publisher: 北京市 : 華夏出版社, 2004[民93]Other title: Evaluating TV industry of China : the indeses system and methodology.Availability: Items available for loan: Call number: 557.77 844 (2).

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3.
视听率分析 : 受众研究的理论与实践 / 詹姆斯.韦伯斯特,帕特西亚.法伦,劳伦斯. 里奇著;王兰柱,范京燕译.

by 韋伯斯特,詹姆斯 (Webster, James G.) | 法倫 (Phalen, Patricia F.) | 李希提 (Lichty, Lawrence W.) | 王蘭柱 | 范京燕.

Edition: 第一版Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: Chinese Original language: English Publisher: 北京市 : 華夏出版社, 2004[民93]Other title: 視聽率分析: 受眾研究的理論與實踐.Availability: Items available for loan: Call number: 557.776 85655 (1). Damaged (1).

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