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行銷資訊系統 / 榮泰生編著. by 榮,泰生. Edition: 初版Material type:  Text; Format:
print
; Literary form:
Not fiction
Language: Chinese Publisher: 臺北市 : 華泰書局發行 華泰圖書文物公司總經銷, 民81Availability: Items available for loan: Call number: 496.5 86363 (1). Damaged (1).
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國際行銷管理 / 鐘朝宏著. by 鐘朝宏. Edition: 初版.Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Language: Chinese Publisher: 臺北市 : 華泰, 民76Availability: No items available : Damaged (1).
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現代行銷學 : 行銷管理之理論基礎 / 陳定國著. by 陳,定國. Edition: 第二版Material type: Text; Format:
print
; Literary form:
Not fiction
Language: Chinese Publisher: 臺北市 : 華泰書局發行 華泰圖書文物公司總經銷, 民74Availability: Items available for loan: Call number: 496.5 87653 74 v.1 (2).
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4.
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行銷研究 : 管理與技術 / 黃俊英著. by 黃,俊英. Edition: 再版Material type: Text; Format:
print
; Literary form:
Not fiction
Language: Chinese Publisher: 臺北市 : 華泰書局發行 華泰圖書文物公司總經銷, 民74Other title: Marketing research：management and techniques.Availability: Items available for loan: Call number: 496 8398 74 c.2 (2).
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行銷研究與個案分析 / 郭振鶴著. by 郭,振鶴. Edition: 再版Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
Specialized;
Language: Chinese Publisher: 臺北市 : 華泰書局發行 華泰圖書文物公司總經銷, 民80Availability: Items available for loan: Call number: 496 8472 80 c.2 (1). Items available for reference: 已報銷Call number: 496 8472 80 c.4 (3). Damaged (2).
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6.
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國際行銷學 / [沙卡‧昂克威西特](Sak Onkvisit),[約翰‧蕭奧](John J. Shaw)著;于卓民編譯. by 昂克威西特,沙卡 (Onkvisit, Sak) | 蕭奧,約翰 (Shaw, John J.) [著] | 于,卓民 [編譯]. Edition: 初版Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Language: Chinese Original language: English Publisher: 臺北市 : 華泰書局發行 華泰文化公司總經銷, 1994[民83]Availability: Items available for loan: Call number: 496 86535 v.1 (2). Items available for reference: 已報銷Call number: 496 86535 v.1 c.2 (4).
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7.
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行銷學 / 黃俊英著. by 黃俊英. Edition: 初版Material type: Text; Nature of contents:  ; Literary form:
Not fiction
; Audience:
Specialized;
Language: Chinese Publisher: 臺北市 : 華泰文化, 民86Availability: Items available for loan: Call number: 496 8398-3 c.2 (2). Items available for reference: 已報銷Call number: 496 8398-3 (1).
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8.
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行銷管理個案集 / [史迪爾‧理查](Still, Richard R.), [史蒂芬生‧湯瑪士](Stevenson, Thomas H.)著;陳正男, 蔡敦浩編譯. by 史迪爾,理查 (Still, Richard R.) | 史蒂芬生,湯瑪士 (Stevenson, Thomas H.) [著] | 陳,正男 [編譯] | 蔡,敦浩 [編譯]. Edition: 再版Material type: Text; Format:
print
; Literary form:
Not fiction
Language: Chinese Publisher: 臺北市 : 華泰書局, 民50Availability: Items available for loan: Call number: 496.5 8883 80 c.2 (3).
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9.
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現代行銷學 / 陳定國編著. by 陳,定國. Edition: 修訂四版Material type: Text; Format:
print
; Literary form:
Not fiction
Language: Chinese Publisher: 臺北市 : 華泰書局發行 華泰圖書文物公司總經銷, 1982[民71]Other title: Modern marketing | Modern marketing.Availability: No items available : Damaged (1).
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10.
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行銷學精論 / 菲力浦.柯特勒(Philip Kotler)原著;魏啟林編譯. by 柯特勒,菲力浦 (Kotler, Philip) | 魏啟林. Material type: Text; Literary form:
Not fiction
; Audience:
General;
Language: Chinese Publisher: 臺北市 : 華泰, 1984[民73]Availability: No items available : Damaged (1).
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11.
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行銷研究 : 管理與技術 / 黃俊英著. by 黃,俊英. Edition: 四版Material type: Text; Format:
print
; Literary form:
Not fiction
Language: Chinese Publisher: 臺北市 : 華泰書局, 民81Availability: Items available for reference: 已報銷Call number: 496 8398 81 c.2 (2). : Damaged (2).
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12.
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零售學 : 美國零售商業研究 / 丁逸豪編譯. by 丁,逸豪. Edition: 初版Material type: Text; Format:
print
; Literary form:
Not fiction
Language: Chinese Publisher: 臺北市 : 華泰書局, 民78Availability: Items available for loan: Call number: 498.2 8596 c.3 (1). Damaged (2).
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13.
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行銷研究 : 管理與技術 / 黃俊英著. by 黃,俊英. Edition: 六版Material type: Text; Format:
print
; Literary form:
Not fiction
Language: Chinese Publisher: 臺北市 : 華泰, 1999[民88]Availability: Items available for loan: Call number: 496 8398 88 (1).
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14.
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市場調查與行銷策略研擬 : 理論基礎與實務運用 / 周文賢,李宗達著. by 周,文賢 | 李,宏達 [著]. Edition: 初版Material type: Text; Format:
print
; Literary form:
Not fiction
Language: Chinese Publisher: 臺北市 : 華泰書局, 1992[民81]Availability: Items available for loan: Call number: 496.3 8663 c.3 (3). Damaged (2).
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15.
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行銷研究 : 管理與技術 / 黃俊英著. by 黃,俊英. Edition: 第七版Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
Specialized;
Language: Chinese Publisher: 臺北市 : 華泰文化公司, 2005[民94]Other title: Marketing research management and technic | Marketing research management and technic.Availability: Items available for loan: Call number: 496 8398 94 (1).
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行銷管理 : 策略性的觀點 / 黃俊英作. by 黃俊英. Edition: 第二版Material type: Text; Literary form:
Not fiction
; Audience:
General;
Language: Chinese Publisher: 臺北市 : 華泰, 2004[民93]Availability: No items available : Damaged (1).
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17.
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策略行銷管理 / David A. Aaker作;林隆儀譯. by 阿克耳,大衛 (Aaker, David A.) | 林,隆儀 [譯]. Edition: 第七版Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
Specialized;
Language: Chinese Original language: English Publisher: 臺北市 : 華泰文化公司, 2005[民94]Availability: Items available for loan: Call number: 496 8554-2A 94 (1).
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策略行銷管理 / 阿克耳,大衛(David A. Aaker)原著;翁景民編譯. by 阿克耳,大衛 (Aaker, David A.) | 翁景民. Edition: 初版Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: Chinese Original language: English Publisher: 臺北市 : 華泰文化公司, 2000[民89]Other title: Strategic Market Management.Availability: Items available for loan: Call number: 496 8554-2 (2).
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19.
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行銷研究個案 / 黃俊英編. by 黃,俊英. Edition: 再版Material type: Text; Format:
print
; Literary form:
Not fiction
Language: Chinese Publisher: 臺北市 : 華泰書局, 民80Other title: Selected cases marketing research | Selected cases marketing research.Availability: Items available for loan: Call number: 496 8398-2 80 c.2 (1). Damaged (2).
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20.
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政策規劃與行銷 / 翁興利著. by 翁興利 [著.]. Edition: 初版Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: Chinese Publisher: 臺北市 : 華泰文化公司, 2004[民93]Other title: Policy planning and marketing.Availability: Items available for loan: Call number: 572.92 8647 (1).
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