International marketing / Philip R. Cateora.
Material type:
TextPublisher: Homewood, IL : Taipei, Taiwan : Irwin ; 華泰書局, c1990Edition: 7th edDescription: xxiii, 870 p. : ill. ; 24 cmISBN: 0256079536 (cl.); 0256083975 (Int'l student ed.)Subject(s): Export marketing | International business enterprises
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
| 書 | 世新大學圖書館 一樓密集書庫 | 圖書 | 658.848 Ca 1990 c.2 (Browse shelf) | 0256079536 | 已報銷 | E011395 | ||
| 書 | 世新大學圖書館 一樓密集書庫 | 圖書 | 658.848 Ca 1990 (Browse shelf) | 0256079536 | 毀損 Damaged | E011394 |
Total holds: 0
Includes bibliographical references (p. 846-852) and indexes.
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