Berry, Timothy. <br/><br/>
On target :  the book on marketing plans : how to develop and implement a successful marketing plan / 
by Tim Berry and Doug Wilson. 
 - 2nd ed. 
 - Eugene, OR :  Palo Alto Software, Inc.,  2001. 
 - x, 356 p. :  ill. ;  23 cm. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>0966489136 (pbk.) 
<br/><br/><label>LCCN: </label>00108434 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Planning.