Williams,Frederick. <br/><br/>
Research methods and the new media / 
Frederick Williams , Ronald E. Rice, Everett M. Rogers. 
 - New York, N.Y. :  The Free Press,  c1988. 
 - xii, 211 p.  24 cm. 
<br/><br/> Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0029353327 (cl.)  US＄16.95 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media--Research--Methodology.<br/>Mass media--Technological innovations.