Vaid, Helen. <br/><br/>
Branding :  [brand strategy, design, and implementation of corporate and product identity] / 
Helen Vaid. 
 - New York, N.Y. :  Watson-Guptill,  2003. 
 - 192 p. :  col. ill. ;  24 cm. 
 - Design directories .
<br/><br/> Includes index.  Subtitle from cover. 
<br/><br/><label>ISBN: </label>
<br/><br/><label>LCCN: </label>2003100493 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Branding (Marketing)<br/>Brand name products--Management.