TY - BOOK AU - Christ,William G. AU - Christ,William G. AU - Christ,William G. AU - Orlik,Peter AU - Donald,Ralph AU - VanSlye Turk,Judy AU - Krendl,Kathy A. AU - Warren,Ron AU - Reid,Kim A. AU - Wulff,Sherry AU - Ruminski,Henry AU - Hanks,William AU - Finn,Seth AU - Rubin,Alan M. AU - Rubin,Rebecca B. AU - Haefner,Margaret J. AU - Williams,Suzanne H. AU - Medoff,Norman J. AU - Sherman,Barry L. AU - Dickson,Thomas AU - Kruckeberg,Dean AU - Applegate,Edd TI - Media education assessment handbook SN - 0805821856 PY - 1997/// CY - Mahwah, N.J. PB - L. Erlbaum KW - Mass media KW - Study and teaching (Higher) KW - Evaluation N1 - Includes bibliographical references and indexes; Defining media education / William G. Christ -- Integrated communication programs / William G. Christ...[et al.] -- Telecommunications programs / Peter Orlik and Ralph Donald -- Journalism and mass communication programs / Judy VanSlye Turk -- Distance learning / Kathy A. Krendl, Ron Warren and Kim A. Reid; Media literacy / Sherry Wulff -- Critical thinking / Henry Ruminski and William Hanks -- Media Writing / Seth Finn -- Information gathering / Alan M. Rubin and Rebecca B. Rubin -- Ethics / Margaret J. Haefner -- Production / Suzanne H. Williams and Norman J. Medoff -- Management / Barry L. Sherman -- Reporting and editing / Thomas Dickson -- Public relations / Dean Kruckeberg -- Advertising / Edd Applegate ER -