American Marketing Association marketing encyclopedia : issues and trends shaping the future / Jeffrey Heilbrunn, editor.
Material type:
TextLanguage: English Publisher: Lincolnwood, Ill. : NTC Business Books, c1995Description: x, 348 p. : ill. ; 24 cmISBN: 0844233951 (cl.)Other title: AMA marketing encyclopediaSubject(s): Marketing -- Encyclopedias
| Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
| 參考書 | 世新大學圖書館 五樓參考館藏區 | 參考書 | R 658.003 Ma 1995 (Browse shelf) | Not for loan | E023872 |
Total holds: 0
Includes index.
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