Research methods and the new media / Frederick Williams , Ronald E. Rice, Everett M. Rogers.
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TextLanguage: English Publisher: New York, N.Y. : The Free Press, c1988Description: xii, 211 p. 24 cmISBN: 0029353327 (cl.)Subject(s): Mass media -- Research -- Methodology | Mass media -- Technological innovations
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Includes bibliographical references and index.
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