Applying communication theory for professional life : a practical introduction / Marianne Dainton, La Salle University ; Elaine D. Zelley, La Salle University.
Material type:
TextPublisher: Thousand Oaks, California : SAGE Publications, Inc., [2019]Edition: Fourth editionDescription: xv, 272 pages ; 24 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9781506315478; 150631547XSubject(s): Communication -- Philosophy | Communication -- Philosophy | Kommunikation | Philosophie | Theorie| Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
| 書 | 世新大學圖書館 三樓西文圖書區 | 圖書 | 302.201 Da 2019 (Browse shelf) | Available | E135270 |
Browsing 世新大學圖書館 shelves, Shelving location: 三樓西文圖書區, Collection: 圖書 Close shelf browser
|
|
|
|
|
|
|
||
| 302.201 Da 2005 Applying communication theory for professional life : a practical introduction / | 302.201 Da 2005 c.2 Applying communication theory for professional life : a practical introduction / | 302.201 Da 2011 Applying communication theory for professional life : a practical introduction / | 302.201 Da 2019 Applying communication theory for professional life : a practical introduction / | 302.201 De 1997 Developing communication theories / | 302.201 Em 1997 Emerging theories of human communication / | 302.201 Gr 1991 A first look at communication theory / |
Includes bibliographical references and index.
Introduction to communication theory -- Theory development -- Cognition and intrapersonal communication -- Individual and social approaches to communication -- Interpersonal communication -- Culture -- Persuasion -- Group communication -- Organizational communication -- Mediated communication -- Mass communication -- What should a communicator do?
Featuring new case studies, updated examples, and the latest research, the Fourth Edition of this bestseller introduces communication theory in a way that helps you understand its importance to careers in communication and business. Real-world case studies within each chapter are designed to illustrate the application of theory in a variety of professional settings.
There are no comments on this title.