Applications in basic marketing : clippings from the popular business press / William D. Perrault and E. Jerome McCarthy.

By: Perreault, William D., JrContributor(s): McCarthy, E. Jerome (Edmund Jerome)Material type: TextTextPublisher: New York, NY : McGraw-Hill/Irwin, c2005Edition: 2005-2006 edDescription: vii, 215 pages : illustrations ; 26 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 0072864710; 9780072864717Subject(s): Marketing -- Management | Marketing -- ManagementSummary: "Clippings from the popular business press."
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Item type Current location Collection Call number Status Date due Barcode Item holds
世新大學圖書館
三樓西文圖書區
圖書 658.8 Pe77-2 2005 (Browse shelf) 毀損 Damaged E129984
Total holds: 0

"Clippings from the popular business press."

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