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Consumer profiles : an introduction to psychographics / Barrie Gunter and Adrian Furnham.

By: Gunter,BarrieContributor(s): Furnham,AdrianMaterial type: Text

TextLanguage: English Series: Consumer research and policy seriesPublisher: London : Routledge, c1992Description: vii, 189 p. : ill. ; 23 cmISBN: 0415075343 (cl.)Subject(s): Consumer psychology | Consumer behavior

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Item type	Current location	Collection	Call number	Status	Date due	Barcode	Item holds
書	世新大學圖書館三樓西文圖書區	圖書	658.8342 Gu 1992 (Browse shelf)	Available		E021276

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Includes bibliographical references and index.

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