Persuasion in your life / Shawn T. Wahl.
Material type:
TextPublisher: Boston : Pearson, c2013Description: xxix, 351 p. : ill. ; 24 cmISBN: 9780205741588 (pbk.) :; 0205741584 (pbk.)Subject(s): Persuasion (Rhetoric) | Persuasion (Rhetoric) -- Social aspects | Persuasion (Rhetoric) in literature | Persuasion (Psychology) -- Social aspects| Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
| 書 | 世新大學圖書館 三樓西文圖書區 | 圖書 | 303.342 Wa 2013 (Browse shelf) | Available | E116739 |
Includes bibliographical references (p. 329-342) and index.
Persuasion in your life -- Ethical dimensions of persuasion -- Theories of persuasion -- Argumentation -- Visual persuasion -- Persuasion and new media -- Persuasive public campaigns -- Persuasion and personal relationships -- Persuasive dimensions of nonverbal communication -- Persuasive dimensions of health communication -- Persuasion in business and professional contexts -- Persuasive presentations -- Persuasive humor.
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