世新大學圖書館 catalog › Details for: Marketing 3.0 : from products to customers to the human spirit /

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Marketing 3.0 : from products to customers to the human spirit / Philip Kotler ; Hermawan Kartajaya, Iwan Setiawan.

TextPublisher: Hoboken, N.J. : Wiley, c2010Description: xv, 188 p. : ill. ; 24 cmISBN: 9780470598825 (hbk.); 0470598824 (hbk.)Subject(s): Marketing

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Item type	Current location	Collection	Call number	Status	Date due	Barcode	Item holds
書	世新大學圖書館三樓西文圖書區	圖書	658.8 Ko-7 2010 (Browse shelf)	Available		E097846

Total holds: 0

Includes bibliographical references and index.

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