A cognitive psychology of mass communication / Richard Jackson Harris.
Material type:
TextSeries: LEA's communication series: Publisher: New York : Routledge, 2009Edition: 5th edDescription: xii, 463 p. ; 24 cmISBN: 9780415993128 (pbk.) :; 0415993121 (pbk.); 9780415993111 (cl.); 0415993113 (cl.)Subject(s): Mass media -- Psychological aspects| Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
| 書 | 世新大學圖書館 三樓西文圖書區 | 圖書 | 302.23019 Ha 2009 (Browse shelf) | Available | E114118 |
Includes bibliographical references and index.
Mass communication in our wired society : the changing media landscape -- Research and theory in mass communication : how we study media scientifically -- The psychology of media use : tapping into our deepest selves -- Media portrayals of groups : distorted social mirrors -- Advertising : baiting, catching, and reeling us in -- Sports, music, and religion : emotion on display -- News :setting the agenda about the world -- Politics : using news and advertising to win elections -- Violence : watching all that mayhem really matters -- Sex : pornography, innuendo, and rape as a turn-on -- Socially positive media : teaching about health and other good things -- Responding to media : getting our two cents in.
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