Principles of marketing / Philip Kotler, Gary Armstrong.

By: Kotler, Philip (Philip J.)Contributor(s): Armstrong, Gary [joint author.]Material type: TextTextPublisher: Upper Saddle River, NJ [etc.] : Pearson, 2010 [i.e. 2009]Edition: 13th ed., global edDescription: 637 p., [127] p. : ill. ; 28 cmISBN: 9780137006694 (pbk); 0137006691 (pbk)Subject(s): Marketing | Marketing | Marketing | Marketingpolitik
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Item type Current location Collection Call number Status Date due Barcode Item holds
世新大學圖書館
三樓西文圖書區
圖書 658.8 Ko-2 2010 c.2 (Browse shelf) Available E117612
世新大學圖書館
三樓西文圖書區
圖書 658.8 Ko-2 2010 (Browse shelf) Available E102441
Total holds: 0

Met lit.opg. en index.

Oorspr. uitg.: 2001.

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