Foundations of marketing / Jonathan Groucutt.

By: Groucutt, JonMaterial type: TextTextSeries: Palgrave foundationsPublisher: New York : Palgrave Macmillan, 2005Description: xxv, 400 p. : ill. ; 25 cmISBN: 1403903271; 9781403903271Subject(s): Marketing
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Item type Current location Collection Call number Status Date due Barcode Item holds
世新大學圖書館
三樓西文圖書區
圖書 658.8 Gr 2005 (Browse shelf) Available E079545
Total holds: 0

Includes bibliographical references (p. 379-387) and index.

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